Digital Marketing Assistant

at  MSGroup Limited

Are you ready to continue your career in Marketing while gaining invaluable experience supporting our Popin team? Look no further! We’re on the hunt for a proactive and creative Digital Marketing Assistant to join our forward-thinking team.

Content Creation, Design & Creativity: Youll create engaging and high quality content for our website, blog and social media channels, compliant with branding guidelines. Generate high-quality multi-media showcasing our vehicle graphics projects. Copywrite for marketing materials, across multiple channels.
Ownership: Youll have the freedom to take real ownership of marketing here at Popin, with guidance from managers you will have the opportunity to take the wheel and make this role your own with a self-motivated mentality.
Social Media Management: Get the opportunity to develop and execute social media and their content calendars to ensure consistent and relevant posts. Monitor and engage with followers by responding to comments and messages in a timely manner. Use analytics tools to track social media performance and suggest improvements.
Email Marketing: Assist with creating and executing email marketing campaigns, including designing templates, writing content, and analysing results. Segment email lists and personalise content to target specific customer segments.
SEO and Website Optimisation: Improve website SEO, ensuring our content ranks well in search engines. Conduct keyword research and optimise website content accordingly. Monitor website traffic and provide recommendations for enhancing the user experience. Continuously maintain and plan improvements
Online Advertising: Develop and execute online advertising campaigns. Monitor advert performance, make adjustments, and provide regular reports to the management team.
Analytics, Reporting & Research: Gather and analyse data from various digital marketing channels to track key performance indicators. Prepare regular reports on digital marketing campaign performance, providing insights and recommendations for improvement. Youll need the ability to conduct
Additional Responsibilities: Be involved in the planning and budgetary control of all digital marketing. Continually reviewing and monitoring the security of company websites and other digital assets. Implementing and managing cyber-security and other security software as required. Being accountable for the implementation of a backup and disaster recovery strategy for the company website. Monitoring stock and replenishing the office Tuck Shop.