Digital Marketing Content Analyst

at  Inter Scientific

JOB OVERVIEW:

The Digital Marketing Content Analyst will lead and execute digital marketing strategies across international markets, focusing on content creation and social media management. Leveraging data analytics, they will create and tailor campaigns to diverse regions, including China and Europe, ensuring cultural relevance and market impact. This role requires a strategic thinker with experience in global marketing, capable of refining strategies based on performance insights and collaborating with cross-functional teams to achieve business growth and expand the company’s global presence.

ABOUT US:

Inter Scientific offer innovative solutions to ensure that our client’s products are compliant with regulations, directives and standards. We work with both businesses big and small and operate on a global scale, with offices in the UK, USA, EU and Middle-East.
Our mission is to make regulatory compliance as straightforward as possible, allowing our clients to unlock global markets. With our combined analytical and regulatory services, we offer a single point solution for product compliance and deliver the best service by collaborating with our clients to put them at the centre of our expertise and knowledge. We strive to exceed our client needs and expectations in everything we do, which is why client satisfaction at the core of our business.
In order to achieve this, operate an Integrated Managment (IMS) based on the internationally recognised standards; ISO 9001, ISO 14001, ISO 27001, ISO 17025 and Good Manufacturing Practice (GMP).

• Develop and implement global digital marketing strategies, including campaigns tailored to diverse international markets such as China, Europe, and other key regions.
• Utilize data-driven insights to optimize marketing efforts across different geographic regions, ensuring effective engagement and lead generation.
• Design strategies to attract new leads and promote new services, aligning with overall business goals.
• Create compelling, culturally relevant content for blogs, social media, and email campaigns, targeting a global audience.
• Work with the broader team to gather essential information and ensure cohesive and informed marketing efforts.
• Manage and grow the company’s social media presence across multiple platforms, adapting strategies to regional preferences and behaviours.
• Schedule, post, and monitor social media content, engaging with audiences to build community and increase brand awareness.
• Analyse performance metrics to assess the effectiveness of marketing campaigns, social media initiatives, and website traffic.
• Provide regular reports with actionable insights and recommendations for strategy adjustments to improve engagement, lead generation, and conversions.