Digital Marketing cum Content Creator

at  Takagi Ramen Pte Ltd

QUALIFICATIONS:

• Bachelor’s degree in Graphic Design, Multimedia Arts, Visual Communications, Marketing, or a related field.
• Proven experience in graphic design, videography, and multimedia content creation.
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) or similar software.
• Strong understanding of social media platforms and their content requirements.
• Excellent creativity, storytelling, and visual communication skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Candidates with portfolios will be preferred
• Experience working in Agile or other iterative project management methodologies.
• Knowledge of procurement processes and contract management.
• Familiarity with compliance and security requirements in digital projects.
• Previous experience in vendor selection and evaluation processes.

DIGITAL MARKETING ROLES:

l Execute innovative online marketing campaigns and oversee its successful implementation by pulling resources from the production & design industry
l Lead the conceptualization and development of digital contents while ensuring compliance with brand positioning, brand standards and guidelines
l Drive regular management and analytical reporting against performance of all digital marketing activities
l Manage and maintain partnership with respective appointed project stakeholders
l Report digital marketing activities for review with management on a regular basis
l Lead and coordinate multiple CSR projects from beginning to end to shape our brand direction strategies that will drive acquisition and customer loyalty retention
l Implement, track, execute and prioritize marketing project roadmaps and timelines
l Provide analysis and regular reporting of social media and CTA marketing engagement metrics to improve outlet sales
l Manage both digital marketing and loyalty budget to achieve efficiency of spend to meet business goals
l Manage the marketing aspects of the business, ensuring timeline in social media calendar is achieved. Creates stronger brand recalls and branding for the company to help improve company year on year sales
l Management of company’s social media channels (Website, FB, IG, Google reviews, etc)
l Regular organic posting according to social media calendar, engaging followers, and responding to their enquiries
l Develop strong relationships with cross functional teams to ensure the efficient execution of marketing initiatives
l Assist with measuring the effectiveness and performance of marketing campaigns against company Growth KPIs
l Work closely with influencers on marketing campaigns and events, utilising the approved budget