Digital Marketing Executive

at  Angel Solutions

This is an exciting opportunity for a dedicated and dependable individual to join our Marketing Team at Angel Solutions!
You will be required to work both onsite and remotely, so you should live within a commutable distance of Liverpool City Centre.

EDUCATION:

BSc degree in Marketing, Digital technologies, English or a related field.

WHAT WE DO AT ANGEL SOLUTIONS€¦

Angel Solutions creates pioneering web-based software that serves the education industry (teachers, leaders, school improvement officers, education data analysts and more). Most of our products are designed to save people time and deliver powerful data analysis, but that’s not all we’re about! We also strive to be creative and innovative in everything we do, and want to remain a friendly, close-knit team even as the company continues to grow.
The role of Angel’s Marketing Team is to raise awareness of our well-respected and sought-after brand

• Product Release Communication: Create and distribute content to inform users of product updates and premium features.
• Internal Collaboration: Work closely with HR to promote job openings and liaise with the Design Team and CEO on monthly and quarterly targets.
• Channel Management: Use our internal channels to communicate with existing customers, particularly within schools, MATs, and Local Authorities.
• Event Promotion: Execute promotional activities for events, product launches, and recruitment efforts.
• Data and Reporting: Monitor and report on the effectiveness of marketing activities using tools like Google Analytics.
• Social media: Manage and monitor all social media channels, including X, Facebook, Instagram, and LinkedIn, to support Angel Solutions’ branding and promote specific products.
• Email Marketing: Collaborate closely with Sales and Account Management teams to execute targeted email campaigns through Mailchimp and track their impact on engagement and conversions.
• Website Updates: Keep the website updated with the latest product release features, staff updates, and internal advertisements.
• Data: Create and maintain data collection forms (e.g., Typeform) used in marketing campaigns and automation within the company. Manage mailing lists in compliance with GDPR regulations.
• Automation: Develop and manage marketing automations using tools like Mailchimp and Typeform (integrated with Zapier) to enhance efficiency and consistency in communication efforts.
• Reporting: Prepare accurate reports on marketing campaigns’ overall performance, with the ability to translate data into actionable insights for continuous improvement.
• Additional responsibilities include promoting the Angel Solutions brand, managing testimonials, supporting recruitment efforts, and raising awareness for charitable initiatives.