Digital Marketing Executive

at  Enspec PowerLtd

OVERVIEW

We are looking for an enthusiastic digital marketing executive to join our team. This role will focus on supporting the marketing department in planning and executing campaigns to boost our digital presence and drive engagement. The ideal candidate will bring fresh ideas, strong organisational skills, and a willingness to learn. This is an excellent opportunity to work in a dynamic and growing industry, contributing to the success of our marketing strategies and campaigns.

QUALIFICATIONS AND PREFERENCES

• 1-2 years of experience in digital marketing or a related field (internships considered).
• Basic understanding of social media platforms, SEO, and email marketing tools.
• Proficiency in Canva; knowledge of Adobe Creative Cloud is a plus.
• Excellent organisational and time management skills.
• A keen interest in marketing and a drive to develop new skills

Content Creation

• Develop and manage content for our LinkedIn page, focusing on engaging and informative posts.
• Assist in creating case studies, industry updates, and newsletters, ensuring alignment with our brand guidelines.
• Coordinate with the Senior Marketing Lead and Senior Technical leaders to ensure consistency and quality in content creation.

Digital Marketing Activities

• Support the execution of digital marketing campaigns across multiple channels, including email, social media, and web.
• Assist with the segmentation of data lists from the CRM and coordinate with the sales team for prospecting campaigns.
• Support the logistics and planning of digital events and webinars, coordinating with technical team resources as needed.
• Participate in market research and updating digital marketing strategies for various services, industries, and geographical locations.
• Assist with the creation and organisation of digital marketing collateral, ensuring timely delivery to project and sales teams.
• Help identify and write award submissions for company, project, and individual team member entries.
• Monitor and report on key performance indicators (KPIs) for digital campaigns, making data-driven recommendations for improvement.
• Occasional travel may be required for exhibitions, conferences, supplier training courses, or company events.