Digital Marketing Executive

at  MISTER MOBILE HOUGANG PTE LTD

Mister Mobile is a dynamic leader in the Mobile Industry, seeking a resourceful and innovative Digital Marketing Executive. This role is pivotal in driving our brand’s digital presence, engaging with our audience, and maintaining our brand’s strong image and voice.
Role Overview: The Digital Marketing Executive will be responsible for content creation, social media management, engaging with KOLs/KOCs, email marketing, SEO, graphic design, video editing, and implementing effective marketing strategies. This role combines creativity with analytical skills to enhance our online presence and uphold our brand’s image.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Proven experience in digital marketing, including content creation, social media, and email marketing.
• Strong understanding of SEO, analytics, and current marketing trends.
• Excellent English communication skills, both written and verbal, with strong copywriting abilities.
• Creative thinker with the ability to work independently and in a team.
• Experience in graphic design and video editing is a plus.
• Demonstrated leadership skills and ability to maintain a strong brand image.

• Leadership: Lead marketing initiatives and mentor junior team members, fostering a collaborative and innovative work environment.
• Creative Thinking: Generate innovative ideas for marketing campaigns, promotions, and branding initiatives.
• Content Creation: Develop high-quality, compelling content across various channels, including website, social media, email campaigns, and blogs, ensuring strong copywriting and brand consistency.
• Market Research: Conduct research to identify trends, opportunities, and competitor strategies.
• Analytics: Monitor and analyze campaign performance, using insights to optimize results.
• Team Collaboration: Work with teams across design, sales, and product development for aligned marketing initiatives.
• Budget Management: Assist in managing the marketing budget for optimal resource allocation and ROI.
• Brand Management: Ensure consistent brand image and voice across all marketing materials.
• Reporting: Prepare regular reports on marketing activities with insights and recommendations.
• Email Marketing: Design and implement effective email marketing strategies.
• SEO: Optimize content for search engines to increase visibility and traffic.
• Graphic Design & Video Editing: Create visually appealing marketing materials as needed.