Digital Marketing Manager

at  Chisholm Hunter

Salary: £40,000 (Flexible based on experience)
Location: Glasgow City Centre
Work pattern: Onsite
Chisholm Hunter is one of the UK’s multiple award-winning jewellers, supplying luxury jewellery and Swiss timepieces to our clients since 1857. We are a family run business, passionate about our exquisite products and are experts at delivering a high end, luxury customer experience which is ‘A Cut Above’.
Our mission is to create lasting memories with our exceptional products and customer experience. We are looking for someone who is passionate for success, enthusiastic, and shares our values of: Teamwork, Innovation, Excellence, and Celebrating achievements!
Our mission is to create lasting memories with our exceptional products and customer experience. We are looking for someone who is passionate for success, enthusiastic, and shares our values which include Teamwork, Innovation, Excellence, and Celebrating achievements!

OVERVIEW

We are seeking an experienced and strategic Marketing Manager to lead our marketing initiatives. As a Marketing Manager, you will play a pivotal role in shaping our brand, driving customer engagement, and maximizing revenue. If you’re passionate about strategic marketing, creative campaigns, and achieving business goals, this role is for you.

REQUIREMENTS

• Demonstrable experience in marketing and campaign management.
• Ability to identify target audiences and devise effective marketing campaigns.
• Proficiency in web analytics tools.
• Strong communication skills and the ability to turn creative ideas into impactful projects.

• Strategic Planning:
• Develop and execute comprehensive marketing strategies aligned with business objectives.
• Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
• Campaign Management:
• Plan, implement, and optimize marketing campaigns from concept to execution.
• Experiment with various organic and paid acquisition channels (e.g., content creation, social media, PPC).
• Content Creation:
• Produce valuable and engaging content for our website, blog, and social media platforms.
• Craft compelling narratives that resonate with our target audience.
• Performance Analysis:
• Monitor and analyze campaign performance metrics.
• Use data-driven insights to refine strategies and improve ROI.
• Relationship Building:
• Build strategic relationships with industry partners, agencies, and vendors.
• Collaborate with the sales team to align marketing efforts with revenue goals.
• Budget Management:
• Prepare and monitor the marketing budget.
• Allocate funds wisely to achieve maximum impact.
• Brand Consistency:
• Oversee marketing material, ensuring alignment with brand guidelines.
• Approve website banners, brochures, and case studies.