Digital Marketing Manager

at  Dover Marina Hotel Spa

ABOUT US

The 4 star Best Western Premier Dover Marina Hotel & Spa requires an experienced Digital Marketing Manager to promote our facility and services to out global clientele. We have recently undergone an expansion in terms of rooms and the addition of a new bar, wedding and event conference facilities, and we have an upcoming salon, spa refurbishment and reburbishment of the lounge area.

SKILLS & EXPERIENCE

2+years of experience in a digital marketing role across a variety of channels including Paid Search, Paid Social, Email, Affiliates and Display.
Experience working within the hospitality industry would be a plus.
In-depth knowledge of analytics and reporting tools such as Google Analytics and PPC platforms including Google Ads, Bing Ads etc.

Working knowledge and experience of:

• Google Analytics and reporting tools
• SEO tracking and performance analytics
• Managing successful PPC campaigns.
• Data-driven decision making.

· Interest in the latest digital marketing trends
· Interiors or luxury experience would also be desirable.
· Collaborative - ability to work well with internal teams and external agencies.
· Self-motivated, reliable, passion for the role/industry and excellent communication skills

The Digital Marketing Manager will lead the day-to-day management of our websites, alongside lead generation, CRO initiatives and overall digital marketing performance. This role will be accountable for the implementation of a digital marketing strategy to drive customer acquisition and retention.Contributing to an exciting growth plan, this critical role reports to the General Manager, working alongside the wider team and cross functional teams.