Digital Marketing Manager

at  Osmows

JOB OVERVIEW

We are seeking a highly skilled and motivated Digital Marketing Manager to join our dynamic team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that enhance our online presence and drive engagement. This role requires a creative thinker with a strong analytical mindset who can leverage various digital platforms to achieve business goals.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in digital marketing with a focus on e-commerce strategies.
• Proficiency in Google Analytics, Google Ads, SEO tools, and email marketing platforms.
• Strong knowledge of Adobe Creative Suite for content creation and design.
• Familiarity with WordPress for website management and updates.
• Excellent research skills with the ability to analyze data effectively.
• Strong communication skills with the ability to work collaboratively in a team environment.
• A proactive approach to problem-solving with attention to detail.
  If you are passionate about digital marketing and eager to make an impact in a fast-paced environment, we encourage you to apply for this exciting opportunity.
  Salary will be based on experience, knowledge and skills
  Job Types: Full-time, Permanent
  Pay: Up to $85,000.00 per year

Benefits:

• Dental care
• Extended health care
• Paid time off

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• Overtime

Application question(s):

• Do you have experience managing and optimizing digital marketing content across various platforms?
• Are you proficient in using tools like Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools to analyze and improve campaign performance?
• Have you led the project management of digital marketing initiatives, ensuring timely execution and collaboration with internal and external teams?
• Are you proficient in using digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools to manage and analyze campaigns?
• Have you implemented SEO strategies to improve website visibility and search engine rankings?
• Can you create and execute online advertising campaigns, including on Google Ads, Facebook, and Instagram?
• How do you stay updated on the latest digital marketing trends and best practices to ensure your strategies remain effective?

Education:

• Bachelor’s Degree (preferred)

Experience:

• Digital Marketing Content Management: 5 years (required)
• Project Management for Digital Initiatives: 5 years (required)
• Marketing Operations Framework: 1 year (required)
• Local Restaurant Marketing (LSM) Campaigns: 5 years (preferred)
• Data Analysis and Reporting: 5 years (preferred)
• digital marketing and demand generation,: 5 years (required)

Work Location: Hybrid remote in Mississauga, ON L4Z 2H

• Develop and execute comprehensive digital marketing campaigns across multiple channels including email, social media, and search engines.
• Conduct thorough market research to identify trends, opportunities, and competitive landscape.
• Manage SEO strategies to improve organic search rankings and drive traffic to the website.
• Oversee Google Ads campaigns to maximize ROI and achieve targeted KPIs.
• Collaborate with the content team to create engaging and relevant content for various digital platforms.
• Utilize Adobe tools for graphic design and content creation as needed.
• Maintain and update the company website using WordPress, ensuring optimal user experience and functionality.
• Analyze campaign performance using SQL and other analytics tools, providing actionable insights for continuous improvement.
• Stay current with industry trends, emerging technologies, and best practices in digital marketing.