Digital Marketing Specialist

at  Al Waha Al Zahabia Real Estate

ABOUT US:

Al Zahabia Group is a dynamic and innovative organization based in the United Arab Emirates. Established to meet the evolving needs of modern markets, we operate across diverse sectors, including Medical and Cosmetics Products E-commerce Trading, Real Estate Brokerage, Business Setup Services, and Auto and Spare Parts.
Our operations span the UAE, Lebanon, and Turkey, fostering strong business relationships and delivering exceptional value to our clients. At Al Zahabia Group, we are committed to excellence, quality, and customer satisfaction, driving success through strategic partnerships and forward-thinking solutions.
Whether facilitating business growth, connecting clients with the perfect property, or offering premium products and services, Al Zahabia Group is your trusted partner in progress.

JOB OVERVIEW:

We are seeking an experienced Digital Marketer with experience to lead our digital marketing efforts. The ideal candidate will be responsible for creating and executing comprehensive marketing strategies, building and managing our social media platforms, designing marketing materials, and running paid advertising campaigns.
This role requires a creative, detail-oriented individual who can effectively promote our brands to our target audience.

QUALIFICATIONS & SKILLS:

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
• Experience:

• Minimum of 4 years of experience in digital marketing, preferably within the different group of industries.

• Proven expertise in managing Meta Ads, sponsored campaigns, and remarketing strategies.

• Technical Skills:

• Proficiency in digital marketing platforms and tools like Google Ads, Meta Business Suite, and CRM systems.

• Knowledge of email marketing tools (Mailchimp, Constant Contact, or similar).

• Soft Skills:

• Excellent communication (Native Arabic & Professional English skills) team player, and collaboration skills.

• Analytical mindset with attention to detail and the ability to multitask.
  Job Type: Full-time
  Pay: AED5,000.00 - AED6,000.00 per month

Experience:

• Digital Marketing: 4 years (Required)

Language:

• Arabic Fluency (Required)

Location:

• Dubai (Required)

Expected Start Date: 01/02/202

• Lead Generation & Funnel Optimization:
• Develop and implement strategies to generate qualified leads through digital platforms.
• Create and optimize remarketing funnels to re-engage potential buyers and clients.
• Social Media Marketing & Paid Campaigns:
• Manage and execute paid social media campaigns, including boosting posts and short videos, Meta Ads, and sponsored content on platforms like Facebook, Instagram, and LinkedIn.
• Monitor and optimize ad performance for maximum ROI and enhance the SEO.
• Campaign Management:
• Plan, execute, and manage end-to-end digital marketing campaigns.
• Analyze campaign results and provide actionable insights for improvement.
• Email & WhatsApp Marketing:
• Design and send engaging email campaigns targeting specific client segments.
• Manage WhatsApp marketing efforts, including announcements, updates, and client communication through WhatsApp Business channels.
• CRM Management:
• Manage and maintain the CRM system, ensuring accurate client data, segmentation, and lead tracking.
• Collaborate with sales teams to streamline lead handover and track conversions.
• Analytics & Reporting:
• Use tools like Google Analytics, Meta Business Suite, and CRM analytics to monitor performance metrics.
• Generate regular reports on campaign performance, lead metrics, and ROI.