Digital Marketing Specialist

at  Northern Icons Creations INC

Job Summary:
We are seeking a skilled and creative Digital Marketer to join our team. As a Digital Marketer, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness, increase website traffic, and generate leads. The ideal candidate is passionate about digital marketing, stays up-to-date with the latest industry trends, and has a strong understanding of various digital marketing channels.
Responsibilities:
- Conduct market research to identify target audiences and evaluate market trends
- Develop and implement digital marketing campaigns across various platforms
- Create engaging and compelling content for social media, websites, and other digital channels
- Manage and optimize paid advertising campaigns on platforms such as Google Ads and social media ads
- Monitor website analytics to track campaign performance and make data-driven decisions
- Collaborate with the design team to create visually appealing graphics and videos
- Utilize SEO techniques to improve website visibility and organic search rankings
- Implement email marketing strategies to nurture leads and engage with customers
- Stay up-to-date with industry trends and emerging technologies in digital marketing
Skills:
- Strong research skills to identify target audiences, market trends, and competitor analysis
- Proficiency in graphic design tools such as Adobe Creative Suite for creating visually appealing content
- Knowledge of SQL for data analysis and reporting purposes
- Experience with WordPress or similar content management systems for website maintenance
- Proficiency in HTML5, CSS, and basic web development principles
- Familiarity with advertising principles and best practices across different digital channels
- Experience managing Google Ads campaigns and optimizing performance
- Knowledge of email marketing platforms and best practices for creating effective campaigns
We offer competitive compensation packages based on experience.
If you are a motivated individual with a passion for digital marketing, we would love to hear from you. Apply now to join our dynamic team!
Job Types: Full-time, Casual
Pay: $20.00-$25.00 per hour
Expected hours: 40 per week

Benefits:

• Discounted or free food
• On-site parking
• Paid time off
• Work from home

Flexible language requirement:

• French not required

Schedule:

• 8 hour shift
• Day shift

Work Location: Hybrid remote in Vancouver, BC V6N 3E

Please refer the Job description for details