Digital Marketing Support

at  Home Instead

Company Description
Home Instead is the world’s leading provider of non-medical care and companionship services for older people. With minimum visits of one hour, award winning training and an excellent reputation we are immensely proud of the quality of care we provide. We match our Live In Care Professionals to our clients based on mutual interests and hobbies to help build bonds of trust and enables us to provide personalised support.
Job Description
To support the team with all aspects of marketing to create suitable awareness and interest to generate the level of enquiries needed, both on the Client, Care Professional and community activity side.

• Works under the direction of a marketing manager to help reach the company’s marketing goals and objectives
• Research market trends, demographics, pricing strategies, and other relevant information that helps managers and directors develop marketing plans
• Assists in creating promotional materials, including brochures, blogs, marketing copy, etc.
• Assist in all aspects of digital and non-digital marketing
• To learn further about SEO and Pay Per Click advertising from our outsourced marketing agency
• To review, monitor and advise on the effectiveness of various marketing channels
• To drive engagement and interaction across social media
• Assist with various marketing campaigns throughout the year
• Maintain effective communication with other office team
• Carry out any other duties deemed necessary for the successful operation of the business.
• Ensure compliance with Home Instead’s Equality, Diversity and Equal Opportunities Policy, in respect of employment and service delivery.
  Qualifications