Digital Marketing Tourism Executive

at  McArthurGlen

What you’ll be doing…
The Digital Marketing Tourism Executive will play a key role in driving digital tourism strategies for McArthurGlen Designer Outlets, enhancing its visibility and appeal as a top destination for international visitors from GCC, India, US, Turkey, China, Korea, and SEA.
Reporting to the Digital Tourism Marketing Manager, you will develop, execute, and continuously optimize performance marketing campaigns across all markets, as well as manage organic McArthurGlen’s social media presence as well as leverage tools such as Google Analytics to track campaign performance and provide actionable insights.
The ideal candidate will have a passion for tourism, strong digital marketing skills, and experience in managing online campaigns that target travel-related audiences. You will collaborate with the tourism team, external partners, and marketing teams to grow and enhance brand presence across various digital platforms.
Why McArthurGlen?
Competitive Salary & Bonus: Enjoy a competitive salary with a performance bonus of up to 20%.
Wellbeing Allowance: Claim towards yoga, gym equipment, or any activity that promotes your wellbeing.
Volunteering Days: Benefit from 2 paid volunteering days per year.
Exclusive Discounts: Access special discounts at our Designer Outlets.
Flexible Working: Hybrid working options where possible to accommodate your needs.
International Exposure: Work with colleagues across eight countries within a global organization.
Learning & Development: Access LinkedIn Learning from day one with over 16,000 courses available. Grow through internal moves, cross-country projects, international secondments, and a calendar of core development opportunities.
Values-Based Culture: Thrive in an inclusive and collaborative environment where we value excellence, innovation, and making a difference.
Positive Work Environment: Over 89% of our colleagues would recommend us as a great place to work, according to our latest internal engagement survey.

To be successful you’ll bring…

• You have experience in digital marketing, preferably in tourism, retail, or travel industries.
• You have experience with SEM, social media marketing, content management on XHS and WeChat.
• You are familiar with Google Analytics, social media tools, and digital advertising platforms.
• You have knowledge of tourism trends and international travel markets is a plus.
• You can work collaboratively with internal teams and external partners.
• You possess excellent organizational and multitasking skills, with strong attention to detail.

What to expect…

• We commit to replying to all applications, feel free to get in touch if you’d like an update
• You will have a main point of contact within our Talent team
• We’re a collaborative business: it’s important for you to meet as many people as you can during the recruitment process.

We’re also aware that your time is precious, so aim to keep to a two-stage process wherever we can.
Be part of something extraordinary…
At McArthurGlen, we value diversity and believe that everyone is extraordinary in their own way. We are an inclusive employer and support flexible working wherever possible.
95% of colleagues believe we treat each other with dignity and respect regardless of their personal identities.
Even if you are not sure you fit all the requirements for a particular role, we’d still love to hear from you. There may be another opportunity within McArthurGlen that is more suitable for you now or in the future.
Our Success Framework

PLEASE VIEW THE FULL JOB DESCRIPTION BELOW

Job Reference: MAG0228

Please refer the Job description for details