Digital UX Senior Manager

at  GM Financial

Why GMF?:
GM Financial International Operations conducts business in Latin America and China. International Operations offers a wide range of wholesale and retail automotive financing products to dealers and their customers. The strength of the international business lies in its ability to tailor its products to meet unique dealer needs, consumer preferences and national requirements in local markets. Latin American country operations include Brazil, Chile, Colombia, Mexico, and Peru.
About the role:
Are you passionate about crafting exceptional digital experiences and optimizing user interfaces to enhance customer satisfaction? The Digital Product Management team within IO (International Operations) Customer Experience is dedicated to creating and refining seamless, user-centered designs that deliver outstanding experiences across multiple countries, channels and touchpoints.
The Senior Digital UX Manager is responsible for leading the user experience strategy and ensuring that digital products meet high standards of usability, accessibility, and overall user satisfaction. The ideal candidate will be a results-driven leader with deep expertise in UX design principles, user research, and cross-functional collaboration. Key responsibilities include understanding user needs, leveraging data and analytics to drive design decisions, and collaborating with various stakeholders to deliver impactful user experiences.
In this role, you’ll work closely with teams responsible for both operational systems and customer-facing experiences. Your objective will be to ensure that every interaction users have with GMF is intuitive, engaging, and meets their needs, aligned with our “Finance My Way” vision. You’ll collaborate with executives and team members to build alignment on UX strategies and enhance the overall user experience.
You’re likely a great fit if you have a strong background in UX design, a passion for user-centered design, and experience in leading design initiatives that drive business value. Ideally, you excel at solving complex design problems, building relationships with stakeholders, and using data to inform your design decisions.
What you need:

QUALIFICATIONS & EXPERIENCE

• Industry Knowledge: Broad understanding of UX design principles and practices, with experience in digital product design.
• Design Expertise: Proven history of managing UX design projects and leading design initiatives throughout their lifecycle.
• Educational Background: Bachelor’s degree in UX Design, Human-Computer Interaction, Psychology, or related field.
• Experience: 6-8 years of experience in UX design or related roles, including experience in Agile and Scrum methodologies.
• Leadership Experience: 2-4 years of leadership experience in UX design or management.
• Languages: Fluent in English; Spanish and/or Portuguese is a plus.
• UX Team Experience: Experience working with or leading UX design teams, preferably in large and distributed settings.

SKILLS & KNOWLEDGE

• Analytical Skills: Strong ability to analyze user data, create insights, and deliver actionable recommendations.
• Interpersonal Skills: Exceptional communication, cross-collaboration, and team leadership skills.
• Project Management: Ability to manage multiple UX design projects simultaneously and drive design improvements.
• Strategic Recommendations: Ability to synthesize research and design results into strategic UX recommendations.
• Communication: Excellent skills in presenting complex design issues clearly and persuasively.
• Roadmap Management: Experience creating and managing UX roadmaps and design enhancements.
• Mobile App Experience: Preferred experience with mobile app UX design.
• International Experience: Proven experience in leading UX design initiatives across multiple countries.
• Metrics and Testing: Strong understanding of UX metrics, split-testing, and performance analysis.
• Design Communication: Ability to effectively communicate design concepts to both technical and non-technical audiences.
• Curiosity and Innovation: Intellectual curiosity to explore new design methodologies and find creative solutions to complex user experience challenges.

What you will be doing:

• Develop and Advocate UX Vision: Define and promote the UX vision, strategy, and objectives for digital products, collaborating with internal and external partners.
• Strategic UX Alignment: Translate organizational vision and goals into a user-centered design roadmap that enhances customer experiences across various channels.
• International User Base: Design for diverse user base in Latin American countries, that have different needs and user experience expectations. Create tailored and personalized experience yet keep common aspects of customer journey intact and to ensure efficiency.
• Prioritization of UX Initiatives: Lead the prioritization of UX design initiatives, ensuring alignment with business goals and user needs.
• UX Strategy Planning: Plan, develop, and implement UX strategies in partnership with IT, Data, and Design teams, focusing on long-term roadmaps and evolving user needs.
• Cross-Functional Collaboration: Work effectively with Engineering, Architecture, Data Science, Design/UX, Analytics, and Customer Experience teams to ensure cohesive design solutions.
• User Research and Analysis: Conduct qualitative and quantitative research to understand user frustrations and needs, and identify opportunities for UX improvements.
• Resource and Technology Planning: Define resource needs, technology requirements, and timelines for UX initiatives, ensuring alignment with operational and strategic goals.
• Business Requirements and Coordination: Support the definition of UX requirements and ensure visibility of organizational objectives. Act as a gatekeeper for UX processes.
• Process Optimization: Collaborate with stakeholders, vendors, and compliance teams to define and deliver user-centered design solutions and processes.
• Innovation and Experimentation: Explore ways to accelerate design improvements, reduce risk, and enhance learning through prototyping, user testing, and iterative design processes.
• Performance Monitoring: Analyze user data and performance metrics to propose design iterations and future UX strategies.
• Design Thinking and Prototyping: Apply Design Thinking methodologies and conduct user interviews and prototype evaluations to refine design solutions.
• UX Roadmap Management: Drive the UX roadmap and manage the end-to-end design process, ensuring alignment with user needs and business objectives.
• Optimization Strategies: Partner with stakeholders to identify and prioritize UX opportunities and strategies that deliver significant impact.
• Analytics and Data Utilization: Engage with data and analytics to monitor user experience performance and derive actionable insights.

What we offer:
At GM Financial we want you to be the most authentic version of yourself. We take care of your work-life balance by programming wellness and integration activities, where you will strengthen your relationships with peers and contribute towards the development and wellbeing of your community, while providing you with a competitive salary and benefits.
Some of our global benefits include Extended Maternity & Paternity Leaves, Personal Days & Community Investment hours.
Mexico: Additional benefits include Medical Plans, Profit Sharing, Life Insurance, Savings Fund & Pension Plan and others.

• Develop and Advocate UX Vision: Define and promote the UX vision, strategy, and objectives for digital products, collaborating with internal and external partners.
• Strategic UX Alignment: Translate organizational vision and goals into a user-centered design roadmap that enhances customer experiences across various channels.
• International User Base: Design for diverse user base in Latin American countries, that have different needs and user experience expectations. Create tailored and personalized experience yet keep common aspects of customer journey intact and to ensure efficiency.
• Prioritization of UX Initiatives: Lead the prioritization of UX design initiatives, ensuring alignment with business goals and user needs.
• UX Strategy Planning: Plan, develop, and implement UX strategies in partnership with IT, Data, and Design teams, focusing on long-term roadmaps and evolving user needs.
• Cross-Functional Collaboration: Work effectively with Engineering, Architecture, Data Science, Design/UX, Analytics, and Customer Experience teams to ensure cohesive design solutions.
• User Research and Analysis: Conduct qualitative and quantitative research to understand user frustrations and needs, and identify opportunities for UX improvements.
• Resource and Technology Planning: Define resource needs, technology requirements, and timelines for UX initiatives, ensuring alignment with operational and strategic goals.
• Business Requirements and Coordination: Support the definition of UX requirements and ensure visibility of organizational objectives. Act as a gatekeeper for UX processes.
• Process Optimization: Collaborate with stakeholders, vendors, and compliance teams to define and deliver user-centered design solutions and processes.
• Innovation and Experimentation: Explore ways to accelerate design improvements, reduce risk, and enhance learning through prototyping, user testing, and iterative design processes.
• Performance Monitoring: Analyze user data and performance metrics to propose design iterations and future UX strategies.
• Design Thinking and Prototyping: Apply Design Thinking methodologies and conduct user interviews and prototype evaluations to refine design solutions.
• UX Roadmap Management: Drive the UX roadmap and manage the end-to-end design process, ensuring alignment with user needs and business objectives.
• Optimization Strategies: Partner with stakeholders to identify and prioritize UX opportunities and strategies that deliver significant impact.
• Analytics and Data Utilization: Engage with data and analytics to monitor user experience performance and derive actionable insights