Dir, Entmt Partnerships

at  Rogers Communications

Toronto, ON, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate18 Jan, 2025Not Specified19 Oct, 2024N/AGood communication skillsNoNo
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Description:

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love—and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story!

WHO WE’RE LOOKING FOR:

We are looking for a strategic, high-performing, and innovative brand marketer to join our team as Director, Entertainment Partnerships. Interested?
You will contribute to the strategy, development and execution of Rogers partnership portfolio that delivers brand impact and business results. Candidates must have an aptitude for strategic and creative thinking, strong communication, relationship-building and stakeholder skills, and bring demonstrated experience planning and executing integrated marketing campaigns.
At Rogers, we’re committed to connecting communities, and partnerships is at the heart of that. Join our team to work with our best-in-class Sports, Entertainment & Regional Partnerships portfolio across Canada.
Reporting to the Senior Director & Head of Partnerships this role is responsible for developing and executing our Entertainment partnership strategy and portfolio to drive brand and business results for Rogers. Properties include Live Nation, Rogers Stadium, TIFF, Greater Toronto Airport Authority (GTAA), Beyond the Seat & more.

Responsibilities:

WHAT YOU’LL DO:

  • Align Entertainment strategy with Rogers’ brand and business objectives
  • Drive strategic and creative thinking across multiple projects, from creative brief development to insights-driven campaign execution
  • Lead the development and execution of integrated marketing programs and campaigns, including but not limited: Live Nation, Rogers Stadium, TIFF, GTAA and Rogers Beyond the Seat that delivers premier sports and entertainment experiences to Rogers customers across the country
  • Effectively build strong relationships with internal stakeholders and external partners across Rogers entertainment partnerships including ELT/SLT, cross-functional leads, property and agency partners
  • Sit on Partnerships Team SLT, contributing to Partnerships thought-leadership and key programs while leading a team of two (2) high-performing manager-level direct reports, with potential for future team growth
  • Prepare executive-level strategic plans, memos and post reports for alignment with leadership and stakeholders that deliver on bold ambition and KPIs
  • Contribute to quarterly and annual brand planning and budgeting and maintain up to date objectives and KPI results for Entertainment Partnerships
  • Continuously identify ways to challenge the status quo and elevate Rogers’ Partnerships to deliver on long-term brand growth and business impact

TO PROTECT OUR PEOPLE, BRAND AND ASSETS, A PRE-EMPLOYMENT BACKGROUND CHECK WILL BE CONDUCTED. AS PART OF OUR SELECTION PROCESS, ALL CANDIDATES MUST CLEAR A CRIMINAL BACKGROUND CHECK. ADDITIONALLY, A CREDIT CHECK AND DRIVERS ABSTRACT MAY BE REQUIRED DEPENDING ON THE ROLE.

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East(364), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Promotions / Event
Requisition ID: 316474
At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.
Posting Notes: Corporate


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Sponsorship marketing and/or comms

Proficient

1

Toronto, ON, Canada