Director, Brand Marketing, Hair

at  Sephora

Job ID: 251994
Location Name: CA-FSC SF Off (0174)
Address: 350 Mission St, 20th Floor, San Francisco, CA 94105, United States (US)
Job Type: Full Time
Position Type: Regular
Job Function: Marketing
Remote Eligible: Hybrid Schedule(Onsite 2X weekly)

THE OPPORTUNITY:

Sephora is seeking a dynamic and experienced Director of Brand Marketing to lead our haircare and hair tools category. This role is pivotal in driving retailer preference and managing a team of marketers on our priority brand partners.

• Develop and implement category strategies and manage brand to ensure the creation of impactful brand and product launch campaigns in collaboration with other teams using relevant retailer levers (social, sampling, co-op and brand partnership).
• Collaborate with the Vice President to enhance brand management work across annual planning, webinar planning, brand development, and co-op planning.
• Lead high-profile initiatives such as BIPOC Brands Marketing POV for Sephora’s 15% Pledge, Next Big Thing/Incubation brands, and Webinar content series.
• Directly manage a team of 4, including 3 full-time employees and 1 contractor.
• Oversee category management, brand management, sampling, and team management.