Director, Global Brand Management

at  Arcteryx

North Vancouver, BC, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate24 Apr, 2025USD 146000 Annual24 Jan, 202510 year(s) or aboveGood communication skillsNoNo
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Description:

Responsibilities:



    • Driving strategic integration across a diverse team of strategists and brand managers

    • Ensuring our North Star is the center point of our strategic plans
    • Managing, building, and coaching a high-performance team to deliver on global brand strategies
    • Attending and leading global reports and share-outs quarterly and other annual leadership meetings
    • Fostering close collaboration with cross-functional teams, including Marketing, Product Design, Merchandising, and Commercial
    • Leveraging consumer and guest insights, market trends, and competitive analysis to inform and drive strategic decisions
    • Using your voice as a leader to directly drive and influence the creation of globally resonant and innovative brand campaigns that amplify Arc’teryx’s presence across all channels
    • Working with our Brand Intelligence team to establish performance metrics and KPIs at a seasonal and campaign level to gauge the impact of brand initiatives, and continually refine strategies based on data-driven insights
    • Cultivating and maintaining strong relationships with key external partners, agencies, and stakeholders to maximize collaboration and influence
    • Maintaining close partnership with our regional brand leaders to drive consistent seasonal strategies globally
    • Drive Brand GTM Strategy as part of the cross functional Go-to-Market process
    • Leading key cross-functional and global integrated meetings and presenting strategy and product stories to excite and inspire stakeholders in the business

    REQUIREMENT SUMMARY

    Min:10.0Max:15.0 year(s)

    Marketing/Advertising/Sales

    Marketing / Advertising / MR / PR

    Marketing

    Graduate

    Proficient

    1

    North Vancouver, BC, Canada