Director, Marketing and Communications

at  Ronald McDonald House Charities Toronto

Toronto, ON, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate01 Feb, 2025USD 95000 Annual01 Nov, 2024N/AGood communication skillsNoNo
Add to Wishlist Apply All Jobs
Required Visa Status:
CitizenGC
US CitizenStudent Visa
H1BCPT
OPTH4 Spouse of H1B
GC Green Card
Employment Type:
Full TimePart Time
PermanentIndependent - 1099
Contract – W2C2H Independent
C2H W2Contract – Corp 2 Corp
Contract to Hire – Corp 2 Corp

Description:

DIRECTOR, MARKETING AND COMMUNICATIONS

14 month Contract/Full time
This role is hybrid, with the flexibility to work remotely a few days a week.Some flexibility is required to support events outside regular working hours if needed.
Toronto, Ontario
The Organization
Since 1981, Ronald McDonald House Charities (RMHC) Toronto has served as a place to call home for families with seriously ill children undergoing treatment. RMHC Toronto encompasses a House for 81 families in downtown Toronto and seven Family Rooms in hospitals across the Greater Toronto Area and in Sudbury. The families we serve come from throughout Ontario, across Canada and around the world.
We are looking for a Director, Marketing and Communications, to join our team on a 14-month parental coverage contract at the House located at 240 McCaul Street, Toronto, On.
About the Opportunity
Reporting to the VP, Marketing and Development, we are seeking a dedicated and experienced Director of Marketing & Communications to join our team. The Director will oversee the RMHC Toronto brand strategy, direct response portfolio, develop and implement marketing communications, media, and public relations plans, and lead a team of two marketing and communication specialists.

KEY ACCOUNTABILITIES:

  • Implement a multi-year brand strategy for RMHC Toronto that aligns to the standards and guidelines of RMHC Canada & RMHC Toronto.
  • Collaborate with the Development and Programs & Services teams to enhance storytelling and messaging, increasing program visibility, services and communities served, and strengthening fundraising, sponsorships, and partnerships.
  • Collaborate with RMHC Canada, Regional Chapters and Toronto teams to deliver measurable impact and growth in communications, in support of strategic and annual plans related to brand, marketing, programs, services, fundraising, community and government relations.
  • Collaborate with an agency of record on a comprehensive marketing strategy and integrated direct response program aligned with organizational goals across various digital and social channels in alignment with RMHC Toronto brand, programs, services, and development opportunities.
  • Enhance social media presence across RMHC Toronto platforms to engage a broader audience and develop data-driven social media strategies to increase engagement rates and optimize results.
  • Oversee the development of compelling relationship-building strategies with key community stakeholders including media and government.
  • Manage donor and prospect data to expand our reach, enhance engagement, and support donor stewardship.
  • Oversee the development of communication materials such as the annual report, newsletters, key stakeholder communications, stewardship materials and website content.
  • Liaise with staff, families, and volunteers in a variety of forums to engage their involvement in community mobilization projects.
  • Develop integrated marketing communications strategies, plans and campaigns that promote RMHC Toronto and its impactful work to diverse communities.
  • Oversee the development and management of the marketing communications budget and financial reports.

Responsibilities:

Please refer the Job description for details


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Public Relations/PR

Marketing / Advertising / MR / PR

Public Relations

Graduate

Proficient

1

Toronto, ON, Canada