Director, Marketing CE Region - m/f/d (R-16815)

at  Dun Bradstreet

WHY WE WORK AT DUN & BRADSTREET

Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us! Learn more at dnb.com/careers.

REQUIREMENTS

• Track record in the data and analytics industry or a related field, with a strong understanding of the Central European market dynamics.
• Demonstrated ability to lead and inspire a team, manage cross-functional projects, and drive results in a fast-paced environment.
• Strong strategic and analytical skills, with the ability to develop and execute data-driven marketing strategies.
• Comfort and experience working in a modern, global, high-matrixed environment where global programs must be balanced with local strategies.
• Excellent verbal and written communication skills in English and German. Additional language skills are a plus.
• Bachelor’s degree in Marketing, Business Administration, or a related field.

THE ROLE

The Regional Marketing Director will be responsible for developing and executing comprehensive marketing strategies tailored to the Central European market. This role requires a deep understanding of regional market dynamics, customer behavior, and competitive landscape. You will lead a team of marketing professionals and collaborate closely with global and regional stakeholders to drive brand awareness, demand generation, and customer engagement. As a member of the global Marketing team, you will be at the heart of the engine that drives marketing programs.
We’re transforming Dun & Bradstreet – and we’re transforming marketing. This position will also be integral in defining our regional strategy within the Central European region and beyond.
This is an ideal position for a strategic thinker who can communicate ideas and stories in a compelling manner, is comfortable in front of executives and customers, collaborates well with sales and other internal stakeholders, is comfortable working in a global matrix environment, and has a proven track record of leading execution of complex marketing plans.

KEY RESPONSIBILITIES

• Develop and implement regional marketing strategies aligned with global objectives to drive brand growth, market penetration, and lead generation in Central Europe.
• Plan, execute, and optimize integrated marketing campaigns across various channels (digital, events, content, etc.) to generate leads and enhance brand presence.
• Manage and mentor a high-performing regional marketing team. Foster a collaborative and results-oriented culture that encourages innovation and excellence.
• Oversee the marketing budget for the region, ensuring effective allocation of resources and maximizing ROI on marketing investments.
• Work closely with global marketing teams, sales, product, and other departments to ensure alignment and support for regional marketing initiatives.
• Monitor and report on the performance of marketing activities, using key metrics and KPIs to measure success and adjust strategies as needed.
• Develop and execute customer engagement programs to enhance relationships and drive customer loyalty. Tailor approaches to meet the unique needs of the Central European market.