Director Marketing

at  Educational Testing Service ETS

Job Description:

EXPERIENCE AND SKILLS:

• Expertise building engaging online communities and creating content marketing based on data and research.?
• Advanced writing and editing skills, and a high bar for quality.?
• A collaborative approach, teaming across functions and with partners.
• Experience re-purposing existing content into new content types for use in diverse channels.?
• An understanding of modern CMS and UX; ability to supervise content creation on AEM, Wordpress, etc.).
• Experience setting and measuring performance against content and channel metrics.?
• Detailed knowledge of current online tools and marketing trends, including SEO, funnel analytics, community management, etc.
• Ability to work independently with minimum supervision.
• Excellent aptitude for detail and accuracy and analytical skills.
• Bachelor’s Degree is required, a Masters Degree in Marketing or an MBA is preferred
• 10+ years of marketing experience at a successful consumer education technology brand

ETS IS AN EQUAL OPPORTUNITY EMPLOYER COMPRISED OF PEOPLE WITH DIFFERENT EXPERIENCES, STRENGTHS, AND BACKGROUNDS WHO SHARE A PASSION FOR ADVANCING QUALITY AND EQUITY IN EDUCATION. WE ARE DEDICATED TO BUILDING TEAMS THAT REFLECT THE VARIOUS BACKGROUNDS, EXPERIENCES, AND IDENTITIES OF THOSE WE SERVE. THE TALENT ACQUISITION TEAM STRIVES TO ENSURE CANDIDATES ENJOY A FAIR AND EQUITABLE HIRING PROCESS. WE BELIEVE OUR DIFFERENCES EMPOWER US TO BE A BETTER TEAM, MAKING BETTER DECISIONS AND DELIVERING BETTER RESULTS.

From: ETS GC

Please refer the Job description for details