Director of Marketing and Business Development

at  Aventura Health Group

Aventura Health Group’s core value is “Proud to Care.” Operated by members who have had that attitude for multiple generations as children and grandchildren of nursing home operators, Aventura’s main focus is to provide a home-away-from-home for residents and staff alike. For the Director of Marketing and Business Development position, we are seeking the perfect candidate that will be proud to market and share that message and those values.

We are proud to Offer:

• Competitive Salary up to $75,000
• Comprehensive Healthcare Benefits
• Medical
• Dental
• Vision
• Life
• AD&D
• Wellness with free telemedicine
• 401k / Retirement plan with Employer match
• All-inclusive Paid Time Off
• Bonus Structure

Director of Marketing and Business Development Job Responsibilities:

• Regularly performs outreach efforts to cultivate, strengthen referral sources, while marketing company values
• Periodically attends community marketing events to identify and capitalize on areas of opportunity for improvement.
• Coordinate all publicity events and work closely with the Corporate Marketing department on event execution.
• Works in alignment with Corporate Marketing proactively planning marketing needs, outreach, and tactics for all aspects of residence at Aventura
• Tours communities regularly to identify areas of improvement in the physical plant, operations, and pricing, and makes recommendations to leadership team to address.
• Ensure that patient and family are appropriately welcomed and settled on admission day.
• Develop backup procedure with Administrator for tours when Director of Admissions and/or Marketing not available.
• Train backup designees on process of giving tours and taking inquires.
• Maintain records and results on all referral and conversion activity.
• In concert with Administrator, provide feedback and perform customer problem resolution.
• Assist in the development and placement of media advertisements and creative.
• Serve on Quality Assurance committee for the facility.

• Regularly performs outreach efforts to cultivate, strengthen referral sources, while marketing company values
• Periodically attends community marketing events to identify and capitalize on areas of opportunity for improvement.
• Coordinate all publicity events and work closely with the Corporate Marketing department on event execution.
• Works in alignment with Corporate Marketing proactively planning marketing needs, outreach, and tactics for all aspects of residence at Aventura
• Tours communities regularly to identify areas of improvement in the physical plant, operations, and pricing, and makes recommendations to leadership team to address.
• Ensure that patient and family are appropriately welcomed and settled on admission day.
• Develop backup procedure with Administrator for tours when Director of Admissions and/or Marketing not available.
• Train backup designees on process of giving tours and taking inquires.
• Maintain records and results on all referral and conversion activity.
• In concert with Administrator, provide feedback and perform customer problem resolution.
• Assist in the development and placement of media advertisements and creative.
• Serve on Quality Assurance committee for the facility