Director of Marketing

at  Nostra

At Nostra, we are dedicated to delivering innovative IT solutions that empower our clients to achieve their business goals. As a trusted partner in the tech space, our mission is to provide best-in-class technology solutions with a commitment to quality, security, and customer satisfaction. We’re now seeking a seasoned Director of Marketing to build and lead a high-impact marketing team, driving our brand and growth strategy to new heights.
Nostra has offices in Dublin, Galway and Cork.

REQUIREMENTS:

Experience: 8-10+ years of progressive marketing experience, with at least 5 years in a leadership role. Strong background in tech marketing is required, with IT sector experience being a plus.
Strategic Vision with Hands-On Approach: Proven ability to blend strategic vision with hands-on execution. Comfortable leading high-level initiatives while also diving into tactical details.
Agency Management: Demonstrated experience managing multiple external agencies, including branding, creative, and digital, ensuring cohesion and maximising return on investment.
Data-Driven Decision Making: Proficient in using analytics and marketing automation tools to drive insights, measure results, and refine campaigns based on performance metrics.
Collaboration & Communication Skills: Exceptional interpersonal skills with a track record of working effectively across departments, including sales and product teams.
Event Management: Hands-on experience in planning and executing high-impact events and sponsorships that support brand and revenue goals.

ROLE OVERVIEW:

The Director of Marketing will lead the development and execution of Nostra’s marketing strategy. This role is pivotal in establishing a strong brand presence, driving demand generation, and aligning marketing efforts with our sales, services, and product teams to fuel revenue growth. We’re looking for an experienced, tech-savvy marketing leader with a passion for brand-building, demand generation, and strategic event planning.

RESPONSIBILITIES:

Brand Strategy & Management: Develop and execute a cohesive brand strategy that differentiates Nostra in the IT sector. Oversee brand consistency across all platforms and marketing initiatives.
Demand Generation & Direct Response: Lead direct response campaigns to drive high-quality leads, leveraging a multi-channel approach. Optimise performance marketing, content, and email marketing to maximise conversion rates and ROI.
Event & Sponsorship Management: Plan, coordinate, and manage Nostra’s presence at key industry events, conferences, and sponsorship opportunities. Ensure these engagements align with business objectives and brand goals.
Marketing Operations: Establish and maintain efficient marketing operations. Implement systems and processes for campaign management, tracking, and reporting to ensure accountability and transparency.
Agency & Vendor Management: Oversee relationships with multiple external agencies, ensuring deliverables align with strategic goals. Manage agency budgets, negotiate contracts, and track performance to maximise value.
Cross-Functional Collaboration: Partner closely with Sales, Product, and Services teams to align on goals, share insights, and support sales enablement. Develop targeted campaigns and content that directly support these functions.
Team Leadership & Development: Build, mentor, and lead a small marketing team. Foster a high-performance, data-driven culture focused on growth and innovation.