Director, Solutions Marketing (US Remote)

at  IntelePeer

ABOUT INTELEPEER.AI:

IntelePeer Cloud Communications helps customers communicate better, faster and smarter, through its Communications Automation Platform. Our low- and no-code solutions provide customers with simple, easy-to-use tools that can be utilized by anyone. Powering automation through AI and analytics, IntelePeer provides industry-leading time-to-value and rapid time to improved customer experiences with solutions that work seamlessly with existing business software and infrastructure.

• Develop and execute vertical marketing plans for assigned solutions, including product positioning, messaging, and go-to-market strategies.
• Conduct thorough market research and competitive analysis to identify opportunities and challenges.
• Build and maintain strong relationships with sales, product management, and other cross-functional teams to ensure alignment and effective collaboration.
• Develop compelling value propositions and sales enablement materials to support the sales team.
• Measure and analyze marketing performance metrics to optimize ROI and identify areas for improvement.
• Stay up-to-date with industry trends and best practices in solutions marketing.
• Improve solution consistency and recognition by driving clarity around positioning and strategy
• Build bold narratives about the solution’s vision
• Oversee integrated marketing brief development, campaign planning, go-to-market planning, and oversight of execution / implementation
• Provide thought leadership on industry trends and emerging technologies to inform the company’s strategic direction
• Develop strong cross-functional relationships across Strategy, Creative, Product Marketing, Demand Gen and Marketing Channel Partners