Earned Media Director

at  Hill Knowlton

Hill & Knowlton is a strategic and creative partner to drive breakthrough opportunities for growth and value creation, advance corporate strategy, and build reputation capital and resiliency. We’re a proven partner for business and brand transformation. A full-service global firm, we provide strategic communication, marketing and corporate affairs solutions distinguished by intelligence and creativity. Hill & Knowlton is part of the Burson Group and WPP (NYSE: WPP), the creative transformation company.
Director, Earned Media
We are looking for a Director to help lead our work with some of Canada’s leading technology, financial and professional services brands. As part of the H&K Toronto team, you will be responsible for the leadership of key accounts, with a particular focus on earned media strategy and campaigns.
The ideal candidate will have proven strategic communications experience, strong media relationships, the ability to manage large projects and experience providing counsel to clients, particularly on the Canadian media landscape.

• Serve as the day-to-day client lead of several high-profile accounts
• Act as a strategic client counselor, demonstrating in-depth knowledge of the Canadian media landscape, and how that impacts their business
• Manage numerous projects, with a particular focus on earned media campaigns
• Maintain top-tier media relationships across broadcast, print, online and new media formats (e.g., podcasts), with a strong POV on how to earn media coverage
• Serve as a mentor and coach for junior team members, with a particular focus on building media relations skills across the team
• Anticipate client needs and issues, troubleshoot problems as an active listener and fearless counselor
• Have a positive and team-oriented attitude, and a genuine interest in continuing to learn and build a passionate, motivated and engaged team
• Manage account financials and contribute to driving growth and account profitability
• Effectively articulate ideas to clients, colleagues and others using your strong communication and presentation skills