Ecommerce Manager

at  YOTEL London HQ Commercial Digital

We are on the search for a passionate, dynamic and charismatic individual to join us at our YOTEL London HQ as E-commerce Manager.
This is a fantastic opportunity for someone looking for a new challenge in a hands-on role. You’ll also need to live and breathe our values; be Creative by being playful and inspiring. Being Authentic by always being true to who we are, and by being Smart by delivering results in a clever and effective way.

The skills we believe are required to be successful:

• Extensive and proven relevant experience in E-commerce, and able to demonstrate work experience in the key roles and responsibilities listed above.
• Proven working experience in GTM / SEO and CRO
• Outstanding editorial and written messaging skill.
• Excellent communication skills.
• Bright, self-motivated, proactive and driven.
• A positive and enthusiastic attitude.
• Highly creative and full of ideas

The primary focus of the E-commerce Manager is to optimising the online customer experience and driving revenue growth through effective management of YOTEL’s website and digital marketing initiatives. This role encompasses website management, reporting and analytics, SEO, CRO, UX, and project management, while also supporting CRM and PPC functions.

Key roles and responsibilities (not an exhaustive list):

• Website management – overseeing the daily operations of the YOTEL website.
• Analytics and reports – analysing website performance metrics and customer data to inform strategic decisions.
• Technical Assistance & Integration Management – liaise between ecommerce team and over see Google Tag Manager (GTM).
• Work with YOTEL’s SEO agency to implement best practices to improve organic search rankings and drive traffic to website.
• Conversation Rate Optimisation (CRO) – develop and execute A/B testing and other methodologies to improve conversation rates across all customer touchpoints.
• User Experience (UX).
• Digital Marketing collaboration.
• Project management – lead cross-functional projects where required.
• Ensure data privacy and compliance in relation to all digital activities at YOTEL.
• Stay abreast of industry trends and emerging technologies, assessing their potential impact on YOTEL’s digital strategy.

The skills we believe are required to be successful:

• Extensive and proven relevant experience in E-commerce, and able to demonstrate work experience in the key roles and responsibilities listed above.
• Proven working experience in GTM / SEO and CRO
• Outstanding editorial and written messaging skill.
• Excellent communication skills.
• Bright, self-motivated, proactive and driven.
• A positive and enthusiastic attitude.
• Highly creative and full of ideas.