Field Marketing Executive

at  FlexEdge Limited

• As a Marketing Executive, you will play a crucial role in driving the growth of our business through strategic planning, creative thinking, leadership, and analytical skills.
• Your responsibilities will include building strong business relationships, effectively presenting our products, and achieving or exceeding sales targets.

BASIC REQUIREMENTS

• Bachelor’s degree in Business, Marketing, or a related field.
• Proven track record of Marketing experience (Min of 2-3yrs) in Sales, Branding or related industries.
• Excellent communication and negotiation skills.
• Strong ability to understand client needs and tailor solutions.
• Self-motivated and results-driven, with a passion for achieving sales goals.
• Proficiency in MS Office Suite and sales software.

The Marketing Executive position includes the following key responsibilities:

• Carry out Campaign execution by planning and executing field marketing campaigns, events, and activities.
• Coordinate with internal teams to ensure campaigns are aligned with overall marketing strategy.
• Conduct market research to identify new opportunities and gather customer feedback.
• Monitor competitor activities and market trends to inform marketing strategies.
• Develop and implement efficient marketing strategies that drive results.
• Conduct market research and analysis to stay ahead of trends, brand awareness, and competition.
• Identify and generate leads through various field marketing activities.
• Engage with potential customers to promote products/services and capture contact information for follow-up.
• Collaborate with the sales team to develop and implement lead nurturing strategies.
• Provide sales teams with the necessary tools and materials to support their efforts.
• Track and report on the effectiveness of field marketing campaigns.
• Analyze campaign performance and provide insights to improve future marketing efforts.
• Engage with customers in the field to understand their needs and preferences.
• Collect and relay customer feedback to the marketing and product development teams.
• Continuously seek new revenue opportunities to drive business growth

Key Competencies:

• Results-Driven: Focused on achieving targets and driving business growth.
• Customer-Oriented: Ability to understand and address customer needs effectively.
• Analytical Thinking: Capable of analyzing data and making data-driven decisions.
• Creativity: Innovative in developing and executing marketing campaigns.
• Flexibility: Adaptable to changing market conditions and business needs.