Field Marketing Manager

at  SEON Technologies

The Field Marketing team at SEON is a lean but mighty crew motivated to build brand awareness and create business opportunities for our sales team. They operate closely alongside the industry event calendar of decision-makers in our core ICP (iGaming, Fintechs, FinServ, Retail) and help deliver bespoke events for our customers and prospects.
This position plays a critical role in executing our revenue goals and helping SEON dominate the fraud-fighting space.
Our next Field Marketing Manager will work alongside our Global Field Marketing Manager and our Field Marketing Specialist. They will also work alongside the Regional Marketing Director to support the full regional plan.

• Coordinate, plan and execute our North American Field Marketing strategy across trade shows, hosted dinners, webinars and partner events
• Own end-to-end delivery of events from venue selection, contract negotiation and logistics to lead tracking, sales follow-up and post-event evaluation
• Work collaboratively with your Marketing colleagues globally to develop integrated campaigns to support event promotion, drive on-site meetings and optimise Field investment
• Track and manage budgets and performance, and be accountable for the regional MQL, SQL, Opp and Pipeline goals
• Work closely with our Sales Leaders to ensure an aligned strategy, including identifying and targeting focus accounts, event lead follow-up and driving quality pipeline
• Partner with Product Marketing to ensure up-to-date, event-specific asset creation, market intelligence and industry trends are shared with Sales