Field Marketing Specialist

at  Sprinklr

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.
Learn more about our culture and how we make our employees happier through
The Sprinklr Way
.
Job Description
Sprinklr, a unified customer experience management (Unified-CXM) platform, is seeking a talented Field Marketing professional to join our MEA team. This mid-level role will focus on planning and executing marketing strategies that drive customer engagement and sales growth. You will work closely with sales leaders and global marketing peers to deliver impactful programs that meet quarterly targets.

Key Responsibilities:

• Develop and execute localized marketing plans aligned with corporate strategies.
• Partner with sales teams to support lead generation, account-based marketing (ABM), and event management.
• Plan, organize, and execute in-person and virtual events across the MEA region, ensuring seamless delivery and high attendee satisfaction.
• Manage the end-to-end lead process and collaborate with inside sales and marketing ops to drive conversions and report campaign success.
• Oversee regional marketing budget, ensuring effective allocation across campaigns, events, and translation needs for multilingual regions.
• Act as a strategic advisor, providing the “voice of the field” to optimize marketing activities and achieve business objectives.

Qualifications:

• 4+ years of experience in field marketing, with a focus on account-based marketing, demand generation, and event management.
• Strong collaboration with sales teams and experience in aligning marketing strategies with sales goals.
• Proven experience managing marketing budgets and reporting on campaign ROI.
• Strong analytical mindset to inform decisions, drive improvement, and measure performance.
• Excellent communication and storytelling skills, with experience presenting to both internal stakeholders and customers.
• Event management and B2B marketing experience are a must.
• Excellent written and verbal communication skills in Arabic.
• A self-starter mentality with a passion for learning, creativity, and innovation.

Why You’ll Love Sprinklr:
We’re committed to creating a culture where you feel like you belong, are happier today than you were yesterday, and your contributions matter. At Sprinklr, we passionately, genuinely care. For full-time employees, we provide a range of comprehensive health plans, leading well-being programs, and financial protection for you and your family through a range of global and localized plans throughout the world.
For more information on Sprinklr Benefits around the world, head to
https://sprinklrbenefits.com/
to browse our country-specific benefits guides.
We focus on our mission: We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier. Our vision is to be the world’s most loved enterprise software company, ever.
We believe in our product: Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage, and listen to customers around the world. At Sprinklr, we have many of the world’s largest brands as our clients, and our employees have the opportunity to work closely alongside them.
We invest in our people: At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with LinkedIn Learning and more.
EEO - Our philosophy: Our goal is to ensure every employee feels like they belong and are operating in a judgment-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate diversity and fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful.
Sprinklr is proud to be an equal-opportunity workplace and is an affirmative-action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law

• Develop and execute localized marketing plans aligned with corporate strategies.
• Partner with sales teams to support lead generation, account-based marketing (ABM), and event management.
• Plan, organize, and execute in-person and virtual events across the MEA region, ensuring seamless delivery and high attendee satisfaction.
• Manage the end-to-end lead process and collaborate with inside sales and marketing ops to drive conversions and report campaign success.
• Oversee regional marketing budget, ensuring effective allocation across campaigns, events, and translation needs for multilingual regions.
• Act as a strategic advisor, providing the “voice of the field” to optimize marketing activities and achieve business objectives