Freelance Email Marketing Specialist

at  Innovate Marketing Studio

Company
Innovate Marketing Studio
innovatemarketingstudio.com
Designation
Freelance Email Marketing Specialist
Date Listed
25 Jul 2024
Job Type
Entry Level / Junior Executive
Free/Proj
Job Period
Flexible Start - Flexible End
Profession
Marketing / Public Relations
Industry
Creative / Media
Location Name
Singapore
Work from Home
Allowance / Remuneration
$1,000 - 5,000 monthly
Company Profile
At Innovate Marketing Studio (IMS), we are a dynamic marketing agency offering a comprehensive suite of solutions to elevate your business. Our services include social media graphic design, paid ads for both social media and search engines, video production, content creation, and influencer marketing. We specialize in lead generation strategies to drive traffic, enhance engagement, and boost sales conversions, ensuring our clients achieve measurable growth and success.
Join us on this exciting journey, and let’s INNOVATE together!
Job Description
Innovate Marketing Studio is looking for a skilled Email Marketing Specialist to join our dynamic team. The ideal candidate will have a strong background in email marketing, including designing templates, managing campaigns, and optimizing performance through data-driven strategies.

QUALIFICATIONS:

• Proven experience as an Email Marketing Specialist or in a similar role.
• Proficiency in email marketing platforms (e.g., Mailchimp, Constant Contact, HubSpot).
• Strong understanding of email marketing best practices, including design, segmentation, and deliverability.
• Experience with responsive design and ensuring emails are optimized for all devices.
• Analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Knowledge of marketing automation tools and techniques.
• Creative mindset with attention to detail and a strong eye for design.
  Innovate Marketing Studio is committed to fostering a diverse and inclusive work environment. We encourage applications from all qualified individuals and look forward to welcoming a new member to our team.

• Design and develop email templates that reflect client branding and objectives.
• Manage the end-to-end execution of email marketing campaigns.
• Implement list management and segmentation strategies to improve targeting and engagement.
• Ensure all emails are optimized for mobile and desktop viewing.
• Track, analyze, and report on the performance of email campaigns, offering insights and recommendations.
• Conduct A/B tests to identify the most effective email marketing strategies.
• Utilize advanced segmentation and personalization techniques to enhance email relevance and effectiveness.
• Create and manage marketing automation workflows to streamline campaign processes.
• Provide clients with detailed performance reports and strategic recommendations.
• Engage in regular review sessions to refine and improve email marketing strategies.