Freelance Senior Copywriter

at  Syneos Health Commercial Solutions

Description
The Sr. Medical Copywriter is a unicorn in the world of healthcare creativity. They are equal parts scientific champion and creative writer full of big ideas. The Sr. Copywriter is responsible for the delivery of motivational copy and content, conceptualizing powerful marketing tools, and developing big ideas for their assigned accounts. They work side-by-side with their Art Director partner, and together they work closely with ACDs for guidance as they conceptualize ideas and produce flawless executions. The Sr. Copywriter is the front-line champion of the creative product and upholds the creative standards of the agency set by the Executive Creative Director. They work closely with the other disciplines across the agency to deliver and exceeding client expectations.

General and Daily Responsibilities:

• Be the champion for award-worthy work
• Conceptualize, develop, and produce original creative from inception through to execution
• Ensure consistency in tone and messaging for all copy and content for their assigned accounts
• Work collaboratively with the account group, brand strategy, medical, and media to provide meaningful communications to clients.
• Present concepts to VP, Creative Director and EVP, Executive Creative Director for internal guidance and approval
• Lead creative presentations of approved work to clients where required
• Work with ACDs and Producers to source and select production partners
• Stay up-to-date on latest trends, talent and competitive work and share that with the creative team

QUALIFICATION REQUIREMENTS

• 5+ years of copywriting experience in a fast-paced ad agency
• An amazing portfolio of work that clearly demonstrates an understanding of break-through healthcare focused creative, full of copy that “brings all the feels”
• A demonstrated understanding of creative awards
• Experience in both DTC and HCP healthcare advertising is an asset
• An intimate understanding of Canadian healthcare advertising regulations PAAB and ASC
• A successful track record of stand-out creative within regulations
• Experience with print/web/TV production, functionality, information architecture, navigation, email marketing standards, and interactive design principles
  The anticipated hourly rate for this position is $90 but may vary based on various factors such as the candidate’s qualifications, skills, competencies and proficiency for the role.
  At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.
  Why Syneos Health? We partner with industry experts to solve and execute against today’s toughest commercialization challenges facing the world’s leading healthcare companies. The diversification and breadth of our new and existing partnerships create a multitude of career paths and employment opportunities on our Commercial Operations and Leadership teams. Join our game-changing, global company dedicated to creating better, smarter, faster ways to get biopharmaceutical therapies to patients. Experience the thrill of knowing that your everyday efforts are contributing to improving patients’ lives around the world.
  Work Here Matters Everywhere | How are you inspired to change lives?
  Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)
  Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements.
  As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees

• Be the champion for award-worthy work
• Conceptualize, develop, and produce original creative from inception through to execution
• Ensure consistency in tone and messaging for all copy and content for their assigned accounts
• Work collaboratively with the account group, brand strategy, medical, and media to provide meaningful communications to clients.
• Present concepts to VP, Creative Director and EVP, Executive Creative Director for internal guidance and approval
• Lead creative presentations of approved work to clients where required
• Work with ACDs and Producers to source and select production partners
• Stay up-to-date on latest trends, talent and competitive work and share that with the creative tea