Fuel Director

at  Circle K

JOIN OUR TEAM!

At Couche-Tard/Circle K, our mission is simple: to make our customer’s lives a little easier everyday. You may have already stopped for coffee, refueling your car, or eating something on the go. Then, you know what Couche-Tard/Circle K is. We have grown into a successful global company with over 16,000 stores in 29 countries, serving almost 9 million customers every day. In total, more than 150,000 people work in our stores and offices. We make journeys easier by offering fast and friendly service. We care about our people and our communities, and we look for ways to uplift people first. Wherever your journey’s going, we can help you get there. Are you ready to grow your career? Let’s grow together!

WHAT YOU’LL NEED

We want you to join our team! Here’s what we’re looking for:

EDUCATION:

• Bachelor’s degree in business, accounting, marketing, sciences, environmental studies or engineering an asset. Other combinations of experience and education that meet the requirements may be substituted.

EXPERIENCE:

• The ideal candidate will have 5 – 7 years of relevant experience.

KNOWLEDGE AND SKILLS:

• Candidate must demonstrate strengths in fuel management, pricing, pricing models, wholesale & retail contracts, contract negotiation, payment systems, marketing and products distribution.
• Candidate must possess advanced managerial and leadership skills and have the strength to manage the product, price position and TSSA compliance.
• Must be very analytical and the primary driver or leader of all fuel related projects.
• Must be Proficient in Microsoft Office products and aptitude to develop and understand other software tools.
• Ability to travel as required up to 30%.

THE ROLE

Directs staff and all activities related to the procurement, distribution and marketing of fuels in Central Canada. Primary liaison for all branded and unbranded supply relationships including administration of contracts. Supports environmental department on compliance and training matters. The Fuel Director supports the company goals by focusing on personal accountability, customer service, work efficiency and growing the brand. The Fuel Director role will also include managing all forecourt, car wash and eMobility business goals and objectives.

WHAT YOU’LL DO

Excited to embark on a journey with us? Here’s a breakdown of the key responsibilities in this role:

• Accountable for establishing and achieving fuel margin plan targets, grow the customer base and develop pricing strategies.
• Oversees retail pricing strategies and execution to insure a consistent and disciplined application of prices at site/product level.
• Manages the successful execution and performance of all brand standards and overall customer experience in the forecourt, car wash and eMobility categories.
• Maintains highest speed to market obtainable and manages execution as market may demand.
• Develops & manages all fuel strategies (site, market, product, brand & division) including supply relationships, Circle K’s Gas and major brand marketing and loyalty programs.
• Oversees the execution of annual Car Wash category business plans including category specific roles, strategies and tactics as well as overall marketing goals and objectives.
• Manages strategy on a site by site basis to ensure that individual and overall price position and division, product & brand strategies are aligned.
• Ensures on a daily basis that each site is priced for its optimal performance.
• Hires, develops and trains fuel team to advance internally and fosters a learning environment with high performance expectations.
• Coordinates fuels objectives with other department initiatives to optimize performance of fuel sites.
• Requires an ability to multi-task and complete duties in a timely manner.
• Anticipates opportunities to guide pricing and market strategies to increase fuel margin daily.
• Controls Fuel Department costs to budgeted levels.
• Recommends capital improvements to improve fuels contribution to store profitability.
• Develops, implements and oversees initiatives related to payment systems including fleet card sales and administration.
• Responsible for day-to-day supply management.
• Manage SIR program.