Job Description:

EXPERIENCE AND SKILLS:

• Demonstrated senior leadership experience of at least 3 years and a minimum of 10 years in digital marketing, including extensive expertise in performance marketing. Ideally in a global role
• Accountable for managing a substantial marketing budget, ensuring allocation to strategic initiatives supporting TOEFL’s commercial growth.
• Proficiency in upgrading MarTech stack and tools, showcasing adeptness with modern technologies.
• Background in fast-growth, high-volume digital-first businesses or online marketplaces encompassing both B2B and B2C environments.
• Track record of leading global marketing strategies.
• Strong data proficiency and exceptional analytical skills.
• Proven experience in performance marketing disciplines such as PPC, SEO, paid search, social marketing, and digital marketing
• Familiarity with lead generation tools including Hubspot, Apollo, Marketo, and Outreach.io.
• Outstanding presentation abilities with confidence in addressing senior executives.
• Implemented successful programs for ongoing testing and measurement across the department.
• Possesses an innovative mindset with an entrepreneurial inclination.
• Bachelor’s degree in business or associated concentrations, MBA strongly preferred.
• 13+ years of demonstrated success leading teams (on-site and remote) both directly and in a matrix-based environment.
  

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ETS IS AN EQUAL OPPORTUNITY EMPLOYER COMPRISED OF PEOPLE WITH DIFFERENT EXPERIENCES, STRENGTHS, AND BACKGROUNDS WHO SHARE A PASSION FOR ADVANCING QUALITY AND EQUITY IN EDUCATION. WE ARE DEDICATED TO BUILDING TEAMS THAT REFLECT THE VARIOUS BACKGROUNDS, EXPERIENCES, AND IDENTITIES OF THOSE WE SERVE. THE TALENT ACQUISITION TEAM STRIVES TO ENSURE CANDIDATES ENJOY A FAIR AND EQUITABLE HIRING PROCESS. WE BELIEVE OUR DIFFERENCES EMPOWER US TO BE A BETTER TEAM, MAKING BETTER DECISIONS AND DELIVERING BETTER RESULTS.

From: ETS GC

Please refer the Job description for details