Graduate Marketing Assistant

at  OGT

OGT is a leading global provider of clinical and diagnostic genomic solutions. We believe in creating products and partnerships that enable clinicians to deliver personalised healthcare to patients and that empower clinical researchers to develop the next generation of precision medicines.
Are you passionate about marketing and looking to make a real impact for scientists and their patients? Join us as our new Graduate Marketing Executive at OGT and help drive growth in our innovative genomics products.
This hands-on-role offers a fantastic opportunity to work with an expert and talented team for a self-motivated individual who’s keen to start their marketing and scientific career in a growing business. We’re looking for someone who’s excited by science and marketing, is adaptable, has an excellent attention to detail and great interpersonal skills.

YOUR DUTIES WILL INCLUDE:

We need you to help us to build strong brands for our innovative molecular diagnostic products, you’ll be involved in:

• Content Creation: Assisting in the creation of compelling and scientifically accurate content for various channels, including webpages, blogs, social media, email campaigns, and promotional materials.
• Digital Marketing: Supporting the execution of digital marketing campaigns, including managing email marketing, social media accounts, updating the company website, and contributing to SEO and PPC strategies.
• Event Coordination: Helping to coordinate, and promote events such as webinars, Trade shows, and conferences. Manage logistics, help to prepare promotional materials, and support the sales team to ensure they are ready to shine at the event.
• Market Research: Supporting the team by conducting research on market trends, customer needs, and competitor activities to inform marketing strategies and identify opportunities for growth.
• Campaign Management: Assisting in the development, execution, and analysis of integrated marketing campaigns across multiple channels to promote OGT products and services.
• Lead Management: Supporting lead generation activities by coordinating email/event marketing campaigns, nurturing leads, and maintaining the Customer Relationship Management (CRM) database.
• Reporting and Analysis: Monitoring and reporting on the performance of marketing campaigns, using analytics tools to measure success and identify areas for improvement.
• Brand Management: Ensuring all marketing activities are aligned with OGT’s brand guidelines and contribute to maintaining a consistent and professional brand image.
• Collaborative Projects: Working closely with cross-functional teams, including sales, product development, and customer support, to ensure cohesive marketing efforts.