Head of Marketing & Communications (m/f/d)

at  Kardex

Kardex Mlog is a leading provider of integrated material handling systems and automated high-bay warehouses with over 50 years of experience in intralogistics. We focus on high-quality manufacturing and innovative solutions, supported by a dedicated team of specialists.
Are you an experienced marketing and communications executive with a strong network in the Benelux and European logistics industry?
We are looking for a dynamic MarCom leader to build and develop our team and actively participate in tactical marketing activities. You will have a proven track record in driving operational MarCom performance and be able to create effective on & offline marketing plans across Benelux, Western Europe and the Mlog division.
If you are proactive, results-orientated and ready to set new standards in marketing, we look forward to receiving your application! Become part of our team!

Ihre Aufgaben

• Creating marketing & budget plans for the division and the Benelux markets in close internal collaboration
• Provide KPI reporting and data-driven insights using marketing automation platforms such as HubSpot and Salesforce/MS Dynamics.
• Develop and implement the regional marketing mix, both online (67% digital: email, LinkedIn paid, search engine marketing, third party adverts) and offline (33% offline: Direct marketing, trade fairs, events and print
• Drive, plan and execute lead generation channels (Google & Social Paid, Search Engine Marketing) for the business unit and local markets.
• Execute digital marketing campaigns for the region via HubSpot, including content creation such as landing pages, digital materials and social media posts.
• Present data-driven insights to senior stakeholders and provide regular updates and reports on KPIs with corresponding action plans.
• Nurturing leads through to handover to the sales team.

Ihr Profil

• Bachelor’s or Master’s degree in marketing, business administration or a related field.
• Over 10 years of experience in MarCom in an international environment
• At least 5 years of experience in managing small to medium-sized teams with a focus on team development.
• In-depth knowledge of the Western European market, especially Benelux and France, as well as an established network in logistics.
• Experienced in strategic stakeholder management and in leading & advising internal partners at senior level
• Expertise in digital marketing, including Google paid, social media, email and inbound marketing.
• Data-driven work to optimise campaigns and increase ROI.
• Fluent in English; knowledge of French, Dutch or German is an advantage.

We offer

We prioritise respect, team spirit, reliability and passion. A positive and informal working atmosphere is particularly important to us. For this reason, we offer a wide range of attractive additional benefits for our employees, including

• Long-term prospects: Enjoy a secure job in a dynamic, international company with exciting development opportunities and varied tasks in a future-orientated environment.
• Valuable support: Benefit from an outstanding team spirit, a comprehensive onboarding process and a wide range of training programmes that promote your personal and professional development.
• Tangible added value: Look forward to flexible working hours with flexitime arrangements, the option of mobile working on a daily basis and 6 weeks’ annual leave plus special leave arrangements.
• Visible performance: Receive attractive remuneration, a company pension scheme, anniversary bonuses and other pension scheme options.
• Attractive extras: Take advantage of our corporate benefits, take part in company and team events, benefit from a lunch allowance and free car parking. We also offer bike leasing and a company health management programme with fruit days, free water and massages.

The right job for you?
Then send us your detailed application with a possible starting date and your desired salary via our applicant portal.
You can send us your application within two minutes.
We look forward to hearing from you!

Please refer the Job description for details