Head of Marketing

at  Digital Waffle

JOB DESCRIPTION

I am seeking a Head of Marketing to join a leading B2B SaaS company. As the Head of Marketing, you will be responsible for driving growth through innovative marketing campaigns, positioning the company as a trusted partner, and ensuring the brand values are reflected.
Role - Head of Marketing
Location - London (hybrid)
Salary - up to £80K

REQUIREMENTS:

• Proven experience as a Head of Marketing or similar role in a B2B SaaS environment.
• Strong track record of successful marketing campaigns.
• Experience managing and optimising a marketing site.
• Creative thinker with a passion for innovation.
• Proficiency in digital marketing tools and analytics.

KEY RESPONSIBILITIES:

• Develop and execute a comprehensive marketing strategy.
• Lead multi-channel marketing campaigns to drive engagement and lead generation (including social, content, and digital)
• Develop and maintain a strong brand identity.
• Champion new marketing trends and technologies.
• Analyse marketing performance and make data-informed decisions.
• Build strategic partnerships within the industry.
• Lead and grow a high-performing marketing team.