Head of Marketing (Maternity Cover)

at  Firmdale Hotels Marketing

Firmdale Hotels is a collection of luxury boutique hotels and restaurants in London and New York, renowned for our unique interiors designed by Kit Kemp. Our dedication to excellence and innovation in hospitality has earned us numerous awards and a loyal following of discerning guests.
As the Head of Marketing (Maternity Cover), you will please a pivotal role in shaping and executing an innovative marketing strategy across all Firmdale Hotels. Reporting directly to the Director of PR & Marketing, you will lead a dynamic team and work closely with various departments to drive brand awareness and engagement.

THE ROLE:

• Work with the Director of Marketing & PR to continue to implement a proactive and reactive marketing plan that encompasses Firmdale Hotels & Restaurants.
• Work closely with the PR, Sales, F&B teams and hotel GMs to drive marketing communications and initiatives
• Manage the workflow and output of the Marketing Executive on a daily basis, overseeing content across all platforms including website, newsletters, collateral and digital content
• Manage the workflow and output of the Digital Marketing Manager, overseeing CRM, website development/UX, digital ad campaigns and reporting
• Responsible for the marketing of hotel activations and events to drive awareness and attendance
• Cultivate and enhance strong and meaningful relationships and partnerships with external brands in line with Firmdale Hotels’ target audience
• Be a positive brand guardian and ambassador