Head of Marketing

at  Packhelp

Salary range: 20 500 - 25 500 PLN gross
Team: Marketing
Place of work: Warsaw (hybrid)

ABOUT US:

Meet Packhelp. We’re an international group of over 100 professionals who are helping more than 80,000 companies across the World. On the outside, we’re a packaging company, but look a little closer and you’ll see we’re one of the fastest-growing tech companies in Europe that have raised over €50M from leading international investors.
We’re seeking a seasoned Head of Marketing with a deep understanding of the B2B market and savvy working methods. In this pivotal role, you’ll shape and implement a marketing strategy that supports our company’s goals. You’ll lead a team of skilled marketing professionals, fostering collaboration and creativity. Additionally, you’ll work closely with external agencies, leveraging their expertise to expand our reach, enhance brand visibility, and execute impactful campaigns.
If you’re ready to take the lead in driving brand’s global growth - join us and make an impact!

REQUIREMENTS:

• Proven experience in a senior marketing roles - for global B2B market.
• Solid understanding and experience with search engine marketing - especially SEO and content marketing.
• Demonstrated success in developing and executing marketing initiatives that drive business growth.
• Experience managing agency relationships and collaborating with freelancers.
• High work ethic with hand-on attitude, covered by an analytical mindset.
• Excellent communication and interpersonal skills (English is a must).
• An open mind and ability to work in a fast-paced environment.

MORE ABOUT US:

We are experts in the unboxing experience. We create revolutionary technology that supports the growing packaging needs of all business models. Our proprietary software unleashes creativity, speeds up packaging development, and automates mundane tasks. Above all else, we help connect brands with sustainable yet affordable packaging solutions.
While Packhelp HQ is based in Poland, our thriving community of product engineers, creatives, marketers, and more work around the globe in countries such as Spain, France, and the Netherlands. In 2021, we revamped the Packhelp office to be an inclusive, supportive, and engaging space, no matter where our awesome employees are based. Come and see for yourself!
www.packhelp.com/careers
IMPORTANT: Packhelp only contacts candidates via email or phone. We do not use external providers to process candidates’ offer letters, nor do we require an upfront payment to participate in our recruitment process. If you come across a similar situation, please report it to the relevant authorities.

• Lead by example, actively mentoring and working alongside the marketing team to foster creativity, optimize performance, and support individual.
• Directly manage relationships with external marketing agencies, contributing to the development and execution of campaigns, ensuring consistent messaging across all channels.
• Take a hands-on approach in overseeing key marketing activities such as content creation, SEO, SEM, social media, email campaigns, digital marketing and offline initiatives.
• Collaborate closely with sales, operations and product teams, contributing to business discussions and ensuring marketing efforts are aligned with goals and market demands.
• Stay involved in monitoring market trends, the competitive landscape, and customer insights, identifying real-time opportunities to refine marketing strategy.
• Analyze performance metrics and marketing KPIs, using data to actively guide decisions and make ongoing improvements to campaigns and strategies.