Integrated Marketing Campaigns Manager - Remote Canada

at  EventMobi

** EventMobi is a remote-first company, and this is a fully remote position. You may reside anywhere in Canada, provided you can accommodate EST working hours.

YOUR QUALIFICATIONS

• Not Your First Rodeo: 3-7 years of experience in creating and managing integrated campaigns across the buying journey. Comfortable performing ICP research to help craft messages that resonate and convert.
• Strategy Development: Proven success in creating a unified cross-channel strategy to support brand awareness and business objectives, and experience partnering with Demand Gen to hit lead generation, conversion, and retention targets.
• Email Expert: Skilled at creating high-performing email marketing programs from product launches and nurture emails to event invites and outbound sequences. Experienced working with graphic designers, setting up email campaigns, augmenting data, segmenting audiences, and analyzing performance metrics.
• Operational Excellence: HubSpot power user, proficient with list management, workflow creation, and reporting. Familiarity with Google Analytics, WordPress, or other CMS. Familiarity with data enrichment tools (Clay, Zoominfo, RocketReach).
• Collaborative Mindset: You embrace partnerships with sales, marketing associates, customers, and industry influencers, to ensure holistic campaigns that resonate.

REMOTE WORKSPACE REQUIREMENTS:

• You have a safe, comfortable, and ergonomic workspace and working environment - a private and quiet workspace is a vital requirement for doing your best work!
• You have a reliable internet connection capable of participating in video calls, with at least 30 Mbps download speed.

Please refer the Job description for details