Junior Data Analyst

at  Tripcom Group

ABOUT US

Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.
Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.
We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.
We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

THE ROLE:

As a Junior Data Analyst on our Partnerships and Affiliate Marketing team, you will play a critical role in supporting the success of our affiliate programs and partnerships. We are looking for someone who takes initiative, actively seeks out opportunities for improvement, and is eager to contribute to our team’s success.

IN THIS ROLE, YOUR RESPONSIBILITIES WILL INCLUDE:

• Monitor and Analyze Performance: Track key performance indicators (KPIs) across various channels, identifying trends, and communicating to the team any anomalies, and opportunities for optimization.
• Generate Insights for Campaign Optimization: Assist in analyzing data to provide insights that help improve campaign performance, ROI, and overall marketing effectiveness.
• Develop and Maintain Dashboards: Contribute to the creation and maintenance of dashboards that provide real-time insights into program performance, making it easy for stakeholders to understand key metrics and trends.
• Support Partnership Strategies: Work with business developers and learn about the effectiveness of different partnerships, contributing data-driven recommendations for future collaborations.
• Take Initiative in Problem-Solving: Proactively identify issues or opportunities for optimization and develop strategies that improve overall performance.
• Collaborate Internationally: Work alongside marketing teams based in Shanghai and other global locations, ensuring that efforts align with broader marketing strategies and global business goals.
• Assist in Conducting Experiments: Support the design and analysis of experiments to test new strategies, creatives, or partnership models, contributing to data-driven decisions.