Junior Marketing Manager (all genders)

at  Zalando

THE ROLE & THE TEAM

We are seeking an analytical and process-driven Junior Performance Marketing Manager with knowledge of Google or Meta advertising to join our team. The ideal candidate will have experience in data analytics and performance marketing, demonstrating meticulous attention to detail and a proactive approach to campaign management. This role is crucial for ensuring our campaigns are optimized to meet and exceed our performance objectives.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

Campaign Management and Maintenance

• Daily monitoring and delivery checks on performance marketing campaigns to ensure optimal performance.
• Support the setup, preparation, and launch of test campaigns, managing and optimizing campaigns, ad sets, and ads.
• Adjust budgets and strategies based on performance data to maximize efficiency.
• Coordinate with creative teams and our ad partners to ensure seamless execution of campaigns.
• Manage the production of sales and brand creatives, coordinating with the production team to meet deliverables.
• Refresh and update creatives on an ad hoc and seasonal basis, ensuring alignment with marketing goals.
• Work closely with our ad partners to coordinate projects and manage campaign updates effectively.
• Work on cross-team projects to improve the efficiency and delivery of marketing campaigns.

Performance Analysis

• Conduct detailed performance and creative insight analyses.
• Use data analytics to derive actionable insights and optimize campaigns.

Financial Management

• Forecast annual invoices and manage budget allocation.
• Handle ad hoc financial requests and adjustments.

Support During Key Periods

• Provide strategic support during Cyber Week and other peak times to maximize performance.