Keyade: Associate Performance Director- Dubai

at  Keyade

Keyade Middle East is a Performance Marketing Consultancy with a focus on delivering business results for our clients with cutting-edge solutions and a relentless pursuit of excellence. Keyade is part of GroupM, WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people.
As a Performance Associate Director, you will have a pivotal role within the agency team, leading the strategy and operations on some of our largest accounts, and managing a team of passionate and curious managers and executives. Working with the General Manager, you require a strong understanding of all digital channels, understanding how digital fits into the overall client strategy, planning based on real outcomes like revenue and ROI and strong communication skills to develop relationships with their clients.

JOB REQUIREMENTS:

• Minimum of 6 years of experience in performance marketing.
• Robust experience managing medium to large accounts.
• Strong leadership skills and operational ability.
• Deep knowledge and passion for digital marketing.
• Proven strategic and planning skills.
• Experience working with performance marketing tools such as Google Marketing Platforms SA360, Google Analytics, Social Management Tools and CDPs.
• Strong people management skills, able to adapt your working style according to the different personas in your team and be an effective mentor.
• Possess a data and analytics mindset: deep understanding of the digital ecosystem, tracking, tech stack, and measurement.
• An effective communicator who can articulate thoughts in a clear and concise manner.
• Detail-oriented with exceptional critical thinking and problem-solving abilities.
• Strong knowledge of where Paid Search and Paid Social fits within the larger marketing mix
• Proficiency in Google Ads, Facebook ads, Snap ads, Tik Tok ads, etc.
• Proficient in Google Marketing Platform environment: Certification across Search and Social platforms preferred
• Google Analytics certification preferred
• Extremely competent with MS Excel & PowerPoint