Lead, Acura Sales Operations

at  Honda Canada

Markham, ON L6C 0H9, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate01 Feb, 2025Not Specified01 Nov, 20245 year(s) or aboveDigital Marketing,Analytics,Time Management,DisabilitiesNoNo
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Description:

Job Description:
The Marketing Lead ensures Acura marketing supports the business goals and targets set out by Sales Operations through the development of strategic planning and execution of marketing initiatives. The Marketing Lead ensures business objectives are achieved through the management of campaign creation, social media content strategy, and zone advertising support by leading activities with stakeholder departments (Web, Media, CRM, PR) and agency partners. Additionally, the Marketing Lead is responsible for ensuring adherence to the budget and project timelines.

QUALIFICATIONS:

  • Diploma in advertising, communication and/or digital marketing, business;
  • 5-10 years experience;
  • Advertising Coordinator, advertising agency staff, sales experience would be beneficial;
  • Digital media knowledge, communication, analytics, time management, creative, project management Analytical and Problem solving skills.
    Honda Canada Inc. is committed to providing accommodation in its recruitment processes to applicants with disabilities, upon request. The accommodation will take into account the applicant’s accessibility needs.
    If you require accommodation at any time during the recruitment process, please email Human Resources at accessibility@honda.ca or call (905) 888-4331

Responsibilities:

  • Liaise with partner agencies to create and/or adapt creative for use in various media channels, such as digital, mobile, social media, and OOH (Out of Home) to support key activities and launches;
  • Manage and oversee the brand and retail development of creative and media strategies, ensuring consistency through all mediums;
  • Develop, present, track, and create countermeasures for yearly Advertising objectives using monthly CAPDO reflections, program meeting support and annual business plan exercises;
  • Support zone/dealer advertising for asset distribution, on-going consultation, playbook support and quarterly audit;
  • Manage the marketing budget for production, digital, and fees;
  • Other duties as required.


REQUIREMENT SUMMARY

Min:5.0Max:10.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Diploma

Advertising, Marketing

Proficient

1

Markham, ON L6C 0H9, Canada