Lead Data Analyst (Commercial)

at  Pharmacy2U Ltd

Role: Lead Data Analyst (Commercial)
Location: Leeds, LS15 (with hybrid working after completion of training)
Salary: £40 - £50k per annum plus extensive benefits
Contract type: Permanent
Employment type: Full time
Working hours: 40 hours pw, Monday to Friday
Do you want to work for the nation’s largest online pharmacy ensuring excellence for all our patients? We’re a market leader in the pharmacy world, with 25 years’ experience, helping over 1.4 million patients in England manage their NHS prescriptions from request through to delivery.
The Lead Data Analyst for eCommerce will focus on the eCommerce and commercial elements, site performance, customer interactions, and product/category dynamics.
This role involves leveraging data to provide insights that drive strategic decisions, optimize marketing efforts, enhance customer experiences, and improve overall business performance. The Lead Data Analyst will collaborate closely with cross-functional teams, including marketing, sales, and operations, to support data-driven strategies that align with the company’s objectives.

• Analyse eCommerce and commercial data to derive actionable insights, enhance customer engagement and identify opportunities to drive repeat purchases
• Develop and maintain dashboards and reports that track KPIs and oversee the analysis of high-level site performance metrics
• Provide strategic insights into key user behaviours and site interactions to inform leadership on overall website performance
• Lead and mentor a team of data analysts, fostering a collaborative and data-driven culture within the analytics team
• Share knowledge and best practices to enhance the team’s analytical capabilities
• Ensure data integrity, accuracy, and consistency by implementing best practices in data governance and management
• Work with data engineering teams to optimise data collection, storage, and retrieval processes to support efficient analysis
• Stay updated on the latest trends in data analytics, eCommerce, and the pharmacy industry
• Recommend new tools, technologies, and methodologies to enhance data analysis and reporting capabilities