Manager, Digital Client Services - National Geographic

at  The Walt Disney Company EMEA

London, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate26 Oct, 2024Not Specified27 Jul, 2024N/AIt,Forecasting,Apps,Ad Tech,CampaignsNoNo
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Description:

REQUIRED QUALIFICATIONS & SKILLS

  • Professional experience in the advertising sector, either publisher/agency side or in ad tech
  • Team management experience
  • Expert on defining and evolving processes
  • Highly proficient in forecasting, planning, trafficking, and managing ad campaigns for display and video across websites, apps, social platforms, and connected TV environments
  • Demonstrated ability in activating campaigns, producing accurate and relevant insights, and optimizing performance
  • Expertise in programmatic advertising, technologies that power it, and key vendors in the space
  • Understanding of general data protection and privacy requirements related to digital advertising
  • Able to represent company in external meetings and events

PREFERRED QUALIFICATIONS

  • Media or entertainment brand experience is helpful, as is familiarity with processes and policies of a multinational corporation

Responsibilities:

ABOUT THE ROLE & TEAM

Are you an expert people manager within the advertising sector who knows how to lead all aspects of a campaign? An opportunity has arisen for a Client Services Manager to join our London-based EMEA ad sales and operations team! If you are a pro in media planning, campaign management, ad operations, and know how to provide leadership to a client services group supporting a diverse set of multi-platform salespeople - we’d like to hear from you!
The Disney Advertising portfolio covers world leading brands within The Walt Disney Company’s Media Networks segment and related IP’s. This includes family favorites Disney, Pixar, Marvel, & Lucasfilm, as well as general entertainment networks ABC, Star, & FX, the worldwide leader in sports, ESPN, and our iconic factual brand, National Geographic.
This Manager position has a specific focus on supporting branded content partnerships from our National Geographic Ad Sales and CreativeWorks teams, including activations on websites, social platforms and Disney+.
The Client Services Manager will lead a group of Account Managers that plan and implement the operational elements of the advertising campaigns we sell. It begins with pre-sale guidance and media planning, and continues through campaign set up, analysis, optimization, reporting, and invoicing, covering all forms of advertising activity across our digital properties. There will be a specific focus on video advertising within our flagship product, Disney+, as well as additional digital assets: websites, apps, and social platforms.
The team leader will ensure our Account Managers are providing excellent support, delivering successful campaigns, and helping our clients unlock the full potential of our brands and products. In this role you will foster an inclusive, positive, and high-performing culture, requiring strong personal accountability, prioritization and organizational skills, relationship management, and commercial thinking. The role will also entrail collaboration with Sales leads to manage campaign pipelines, extract maximum yield from our inventory, and develop revenue-generating initiatives and opportunities.
The candidate will have a strong understanding of the digital media landscape, with specific expertise in video, programmatic, and CTV advertising. They will have team management experience and a track record of campaign planning and execution for a wide variety of clients. They will be able to balance ‘in-the-weeds’ tasks with higher level strategic planning. They will have an intrinsic desire to exceed client expectations and continually push for innovation and efficiency, while relishing the opportunity to solve problems, big or small.

WHAT YOU WILL DO

  • Mentor a team of Account Managers in supporting assigned salespeople and associated clients through all phases of the campaign lifecycle, from planning to invoicing
  • Responsible for delivering successful media plans that optimise revenue, meet client objectives, and spur repeat business
  • Develop a successful team that takes pride in the quality of its work, while also prioritizing inclusion, personal development, positivity, and a healthy work/life balance
  • Able to perform all tasks related to campaign management, specifically inventory forecasting, media plan creation, order entry, trafficking, optimizing, reporting, and invoicing
  • Act as main point of contact for any complex challenges or requests regarding inventory, ad products, or campaigns
  • Assist Sales, Finance, and Accounting in revenue tracking
  • Troubleshoot and resolve ad delivery, ad quality, and technical issues, collaborating closely with global Ad Platforms support
  • Conceptualise, implement, review, and evolve operational processes that drive quality and efficiency
  • Analyze usage & performance of digital inventory to develop strategies & products that improve revenue yield
  • Build and update internal documentation to explain processes and best practices
  • Collaborate with global teams and act as regional center of excellence for other offices across EMEA
  • Maintain a strong understanding of TWDC’s ad tech stack and strategy, and follow industry developments


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales Management

Graduate

Proficient

1

London, United Kingdom