Manager, Event Experience

at  Tyler Technologies

Experiential design has become the key differentiator between a good event and a great event. Every event must have a clearly defined message with content that supports that message. And events must be delivered with a proactive approach to personalized experiences. The Event Experience Manager will deliver a more curated event with thoughtful content and experiences that foster engagement, loyalty, and retention. This position will foster a deeper understanding of event design, data, technology and the impact of events on the organization and the attendee base.
The Event Experience Manager will have a significant impact on client and employee identification with the company, its brands and its messaging.
They drive engagement through detailed analyses of generational preferences, spatial design, attendee engagement, and programming. They will be responsible for curating specific attendee journeys for various events and success will be measured in three specific ways: improved YOY survey results, higher levels of engagement (on apps, in activities, on social media, on surveys, etc.), and increased attendance numbers.
Conferences and meetings are high visibility venues that leave a lasting and positive impression on Tyler’s client base as they provide clients with educational and networking opportunities. Internal meetings bring the geographically dispersed company together for collaboration and with proper planning; they maximize the impact and minimize the cost of such meetings. The Event Experience Manager will lead a team of event planners to ensure that Tyler’s objectives are met with each event delivered.

QUALIFICATIONS

• Bachelor’s degree in a related field or comparable work experience
• 10+ years related work experience in a corporate, agency or hospitality industry environment
• CMP (Certified Meeting Professional) required
• CMM (Certified Meeting Manager) is preferred
• DES (Digital Event Strategist) certification is preferred
• Project management experience and the ability to prioritize and delegate to meet implementation milestones
• Soft skills required to communicate tasks, deliverables and feedback to colleagues and vendors
• Analytic thinking skills to understand key metrics, derive insights, evaluate performance, and recommend improvements
• Ability to anticipate and adapt to complications and come up with contingency plans
• Travel to events on-site as needed
• Excellent planning, organizing and problem-solving skills a must
• Strong communication and decision-making skills
• Excellent people skills
• Basic understanding of our industry (Public Sector Software) and marketing concepts
• Strong Macintosh or PC skills in Microsoft Office (Word, Excel, Outlook and especially PowerPoint)

The Event Experience Manager must be able to:

• Motivate a team of individuals and maintain a high-level of productivity and accountability for the team’s progress through analysis, reports, presentations and updates
• Negotiate, plan, organize, communicate, execute and develop contingency plans
• Maintain proficiency in experiential design, generational dynamics, and meeting industry trends to create detailed plans for large scope projects
• Manage expenses
• Analyze and report on historical, live, and post conference information
• Understand and convey company messages and objectives through hosting special events
• Adapt to different environments that may require making quick, yet sound decisions