MANAGING STRATEGIST, PAID MEDIA (TEMPORARY POSITION)

at  Authentic Campaigns

SALARY: $90,000

Authentic is looking for a Temporary Managing Strategist to work in our Paid Media department and join our team for the current election cycle. The term for this position will end on November 28, 2026.
Authentic is an award-winning digital agency specializing in fundraising, advertising, online organizing, and more. We lead this industry with a focus on developing unique and creative digital programs for our clients. The Managing Strategist, Paid Media is expected to plan and execute paid media buys, working independently to meet client needs with minimal monitoring from management– to run digital programs that meet our award-winning standard. Candidates should be able to demonstrate they can take on management responsibilities while managing staff and a large book of work. This position reports directly to the Director of Paid Media.
This is a management-level position that pays a fixed starting salary of $90,000 annually, per our company’s transparent employee compensation. Benefits include 100% employer covered health insurance, 401K with employer contribution, flexible vacation and sick leave, and more.

QUALIFICATIONS:

• Deep knowledge of advertising platforms like Facebook and Google Ads, texting platforms like Switchboard and Scale to Win, and CRMs like NGP and ActionKit including trafficking campaigns
• Ability to plan and execute advertising campaigns for clients including regular campaign tracking and in-platform optimizing
• Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
• Experience executing on strategy on digital advertising programs and/or fundraising texting programs for campaigns and causes
• Proven effective written and verbal communication skills
• Experience and/or training managing and/or mentoring
• Proven ability to handle multiple tasks, hold yourself accountable, work well under pressure, and meet tight deadlines
• Experience in copywriting and digital ad campaigns
• Proficient computer skills and familiarity with Google Sheets/Microsoft Excel and the necessary attention to detail that comes with it
• Able to work extended hours when needed/for rapid response moments
• Eager to learn and self-educate
• Committed to getting things right – pays close attention to detail in all areas of work and doesn’t stop trying
• Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement

• Set up and track ads and advertising spend in Facebook Ads Manager, Google Ads, Switchboard, Scale to Win, and other advertising and texting platforms as needed
• Optimize digital ads in advertising platforms and report on results
• Assist with purchases of email lists, ensuring they are executed in a timely manner with minimal errors
• Manage employees within the department and contribute to making improvements to the department. That includes conducting reviews, being responsible for employees’ development, making recommendations about raises/promotions, discipline, etc.
• Ensure billing is accurate each month
• Act as the media buying lead for a significant number of clients and work alongside media planning leads, account managers, and other departments to develop advertising strategies that maximize our clients’ online fundraising and engagement
• Maintain internal and external reporting
• Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content before it goes out
• Contribute to a collaborative culture that helps improve our work product
• Work with designers, email strategists, and vendor partners to meet our client’s needs as necessary
• Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique to each client
• Respond to topics in real-time by assisting in drafting ads in response to news stories that are breaking fast
• Be on top of digital trends and new tools so that we can make cutting-edge recommendations to our clients based on best practices
• Perform other duties as needed