Marketing and Admission Officer

at  Canadian College of Acupuncture and Traditional Chinese Medicine

Job Overview
We are seeking a talented Marketing and IT Specialist to join our team. The ideal candidate will have a passion for digital marketing and possess a diverse skill set to drive successful marketing campaigns. The ideal candidate should also be responsible for providing excellent technical assistance to our college, ensuring our IT systems are operating effectively, and resolving any technical issues that arise.
Responsibilities
- Develop and implement strategic marketing plans and partnership with marketing personnel
- Conduct market research to identify trends and opportunities
- Manage email marketing campaigns and analyze performance metrics
- Collaborate with the team to create engaging content for various platforms
- Utilize SEO techniques to optimize online content
- Monitor and report on the effectiveness of marketing activities
- Recruit new students
- Respond to inquiries and follow up on Leads using CRM
- Oversee and manage the admission process for all new students
- Attend trade and career shows
- Organize and attend College events
- Provide IT support and troubleshooting for hardware, software, and network issues
- Must have a valid drivers license and your own car to and from work
Skills
- Proficiency in E-commerce and Digital Marketing
- Experience with Google Analytics and SQL for data analysis
- Familiarity with Email Marketing strategies
- Ability to conduct thorough market research
- Excellent communication and teamwork skills
- Experience using a CRM and online platforms is considered an asset
- Proficiency in using Social Media (Facebook, Instagram, etc.) for Marketing
- Experience with operating Moodle is a plus
- Sales Experience is required
- Knowledge of alternative medicines, especially acupuncture and TCM is a plus
- Strong organizational, creative problem solving, and multi-tasking abilities
- Advanced proficiency with Microsoft Word, Excel, and PowerPoint
- Ability to work independently
- Native level of English with excellent English communication skills (i.e. verbal, written, phone, and email) to facilitate communication with government officials and students
- Critical thinking and attention to detail
- Self-motivated and easily adapts to new challenges and issues
If you are a creative individual with a passion for marketing and possess the skills mentioned above, we encourage you to apply for this exciting opportunity as a Sales & Marketing Officer.
Job Types: Full-time, Permanent
Pay: $17.00-$23.00 per hour
Expected hours: 40 per week

Additional pay:

• Commission pay

Benefits:

• Company events
• On-site parking
• Store discount

Flexible language requirement:

• French not required

Schedule:

• 8 hour shift
• Day shift
• Evening shift
• Monday to Friday
• Weekends as needed

Experience:

• marketing: 5 years (required)
• Email marketing: 5 years (required)
• Sales: 5 years (required)

Work Location: In perso

Please refer the Job description for details