Marketing and Ecommerce Coordinator

at  Beyond Wireless Headquarters

WHAT We NEED: We need an enthusiastic, disciplined Marketing and Ecommerce Coordinator with a track record of success and a desire to grow. Our Marketing and Ecommerce Coordinator strives for great work with innovative ideas and delivers against key metrics of success. They come prepared with analytical and competitive facts, strategic thinking to support their recommendations, and are laser focused on solutions. They always keep the customer front and center. We are looking for someone with an understanding of brand fundamentals, a keen sense of what works and the knowledge and conviction to sell their ideas and solutions to a varied audience. We need a self-starter who thrives in a demanding environment, who isn’t afraid to roll up their sleeves and get the job done; a thought leader and a doer!

WHY We Want YOU:

• You are HUMBLE - You are quick to point out the contributions of others and slow to seek attention for your own. You emphasize Team over yourself.
• You are ORGANIZED - You are a master juggler and incredibly capable of keeping first things first; zigging and zagging as required, while paying astute attention to every detail.
• You are HUNGRY – You are driven, and you inspire drive in others. You set your own bar and raise it constantly. Hard work isn’t hard, it is inspiring and just how we get things done.
• You are SMART - You’ve got good common sense about PEOPLE. You are interpersonally appropriate and aware. You ask good questions and listen intently to the answers. You possess and demonstrate good judgement and intuition and are constantly aware of the impact of your words and actions. You are a quick thinker and navigate information and people well.
• You have EXPERIENCE – You have your finger on today’s pulse and understand how to accomplish objectives creatively. You understand sales is marketing and marketing is sales and you are fiercely committed to a strong return on the investment of time, energy, and resource.
• You are a THINKER AND A DOER - You know ideas are easy and execution is hard. You are not afraid to wear both hats and do what needs to be done, when it needs to be done.
• You are CREATIVE- Your creativity allows you to see limitless possibilities. You can find solutions and connections, where others see only chaos and your ability to express these ideas, allows others the opportunity to see the path to success.

WHY You Want the ROLE: YOU GET To:

• Strategically develop and lead the execution of all marketing campaigns and tactics, including social media, ecommerce, digital and traditional media landscape
• Fiercely maintain and protect brand identity and continuity across all channels, including traditional and digital media.
• Conduct research on industry trends, competitor analysis, and customer preferences to inform marketing strategies. Gather data from various sources, such as market research studies, data platforms and customer feedback, and analyze it to identify opportunities for growth and differentiation.
• Own, understand, measure and evaluate campaign performance, customer satisfaction, order fulfillment, reporting metrics and analytics against goals and benchmarks. Interpret campaign results, present findings, and propose scaling
• Lead the strategy and execution of targeted base campaigns to drive specific KPIs and report on campaign performance, always aligning results with key deliverables
• Be the subject matter expert on the most effective marketing strategies, successfully proposing and presenting them to secure buy-in and funding.
• Own our event strategy, identifying the best opportunities and designing a compelling approach from concept to completion.
• Develop and maintain event performance tracking to inspire future decision making.
• Regularly update website content and ecommerce platforms, including product descriptions, images, and banners.
• Assist in creating marketing materials, such as blog posts, social media content, email newsletters, and sales presentations, and website maintenance. Collaborate with internal stakeholders to develop compelling content that resonates with the target audience.
• Develop content appealing to target audiences
• Build and implement success strategies to drive and recognize untapped opportunities.
• Work collaboratively with internal stakeholders, including the Inventory Department to ensure accurate descriptions and information on all ecommerce platforms as well as to identify areas of improvement.

WHAT You Bring to the ROLE:

• Post-secondary education in Marketing, Business, Analysis or related program
• 2-3 years of experience working in marketing and ecommerce platforms
• Proficiency in Microsoft Suite (Outlook, PowerPoint, Excel and Teams)
• Solid understanding of retail and eCommerce metrics, merchandise planning and experience using Google Analytics & Adobe Analytics

WHY You Want the ROLE: YOU GET To:

• Strategically develop and lead the execution of all marketing campaigns and tactics, including social media, ecommerce, digital and traditional media landscape
• Fiercely maintain and protect brand identity and continuity across all channels, including traditional and digital media.
• Conduct research on industry trends, competitor analysis, and customer preferences to inform marketing strategies. Gather data from various sources, such as market research studies, data platforms and customer feedback, and analyze it to identify opportunities for growth and differentiation.
• Own, understand, measure and evaluate campaign performance, customer satisfaction, order fulfillment, reporting metrics and analytics against goals and benchmarks. Interpret campaign results, present findings, and propose scaling
• Lead the strategy and execution of targeted base campaigns to drive specific KPIs and report on campaign performance, always aligning results with key deliverables
• Be the subject matter expert on the most effective marketing strategies, successfully proposing and presenting them to secure buy-in and funding.
• Own our event strategy, identifying the best opportunities and designing a compelling approach from concept to completion.
• Develop and maintain event performance tracking to inspire future decision making.
• Regularly update website content and ecommerce platforms, including product descriptions, images, and banners.
• Assist in creating marketing materials, such as blog posts, social media content, email newsletters, and sales presentations, and website maintenance. Collaborate with internal stakeholders to develop compelling content that resonates with the target audience.
• Develop content appealing to target audiences
• Build and implement success strategies to drive and recognize untapped opportunities.
• Work collaboratively with internal stakeholders, including the Inventory Department to ensure accurate descriptions and information on all ecommerce platforms as well as to identify areas of improvement

WHAT You Bring to the ROLE:

• Post-secondary education in Marketing, Business, Analysis or related program
• 2-3 years of experience working in marketing and ecommerce platforms
• Proficiency in Microsoft Suite (Outlook, PowerPoint, Excel and Teams)
• Solid understanding of retail and eCommerce metrics, merchandise planning and experience using Google Analytics & Adobe Analytic