Marketing and Public Relations Coordinator

at  Cathay Pacific

• BIM - Brand, Insights & Marketing Communications
• Amsterdam, Netherlands
• Cathay Pacific
• Application Deadline31 Aug 2024
  Company Description
  At Cathay Pacific Airways, we’re proud to be one of the world’s leading airlines. Our reputation is built on a long track record of success, an ongoing commitment to our home Hong Kong, and on the delivery of customer service that’s straight from the heart! All of this is possible due to our talented people who share our passion for aviation and our commitment to being the best. Our global family can open up a world of opportunities for you. Join us and discover just how far you can go!
  Role Introduction
  Role based: Schiphol Airport
  Reports to: Regional Marketing Manager, London
  Language Requirement: Fluent in spoken and written English and Dutch
  Are you passionate about marketing and eager to dive into a dynamic role? We’re seeking a motivated and enthusiastic individual to join our team in coordinating marketing, PR and Digital Sales activities across key markets in The Netherlands.

Key Responsibilities

• Support the Regional Marketing, Lifestyle, PR and Digital Sales teams to implement activities across the markets and where necessary prepare creative briefs to meet local needs
• Support the local Cargo team with any Cargo marketing related activities and ensure budget is tracked accurately
• Assist the regional digital sales team to increase penetration of digital sales and growth
• Liaise with multiple stakeholders to ascertain local opportunities, competitive insights, feedback and approvals
• Work closely with the sales teams to develop and tailor B2B trade communications and assist with organisation of local sales and trade events, if required
• Review proposed local language translations and flag cultural sensitives when global and regional campaigns are applied locally
• Help to build and maintain strong local media relationships, contacts, and database with PR agency
• Engage and manage relationships with local airports, tourist boards, partners and sponsors aligned with and in co-ordination with regional team
• Arrange and support local media events, familiarisation trips, management interviews and public speaking and engagements as required
• There may be a requirement to support campaigns and marketing activities across the region

Requirements

• This is an entry-level role requiring a minimum of one year’s experience in a marketing, digital and/or Public Relations enterprise
• Good media relationship and understanding of the story needs local media
• Ability to work under pressure and to tight deadlines, ensuring speed to market whilst maintaining quality of work
• Must possess the permanent legal right to live and work in the European Union.
• Fluent in spoken and written English and Dutch
• Ability to work independently and on multiple projects simultaneously
• A strong team player
• Ability to work under pressure and to tight deadlines
• Flexible to travel, as required

Personal & Application Information
Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 6 months

• Support the Regional Marketing, Lifestyle, PR and Digital Sales teams to implement activities across the markets and where necessary prepare creative briefs to meet local needs
• Support the local Cargo team with any Cargo marketing related activities and ensure budget is tracked accurately
• Assist the regional digital sales team to increase penetration of digital sales and growth
• Liaise with multiple stakeholders to ascertain local opportunities, competitive insights, feedback and approvals
• Work closely with the sales teams to develop and tailor B2B trade communications and assist with organisation of local sales and trade events, if required
• Review proposed local language translations and flag cultural sensitives when global and regional campaigns are applied locally
• Help to build and maintain strong local media relationships, contacts, and database with PR agency
• Engage and manage relationships with local airports, tourist boards, partners and sponsors aligned with and in co-ordination with regional team
• Arrange and support local media events, familiarisation trips, management interviews and public speaking and engagements as required
• There may be a requirement to support campaigns and marketing activities across the regio