Marketing & Communication Manager, Lubrication Management & RecondOil

at  SKF

Requisition ID: 20396
Job Category: Marketing & Communication
Career level: Manager
Contract type: Permanent
Location:Berlin, DE Schweinfurt, DE Walldorf, DE Gothenburg, SE Chodov, CZ Stockholm, SE
Is marketing and communication a field that greatly excites you? Interest in working close with the business and through the full value chain? Do you have an outside in and customer-centric approach in all you do? Then this could be your next job!

MARKETING & COMMUNICATION MANAGER,LUBRICATION MANAGEMENT & RECONDOIL

We are looking for a proactive, innovative and strategic Marketing & Communication leader to join our global Lubrication unit. In this role, you will be responsible for Lubrication Management and RecondOil Marketing & Communication globally, as well as for our Lubrication EMEA Region. You will get a great opportunity to work in close collaboration with business leaders in developing the marketing and communication strategies for Lubrication & RecondOil, and you will play a vital role in deploying those strategies, contributing to our growth in different regions, industries, and channels.
Why we want you: Your primary mission will be to deliver the global & EMEA Marketing and Communication plans for Lubrication Management & RecondOil, ensuring that our message is communicated effectively to its target audience. Your role is vital to our business’s ability to generate revenue, support the branding initiatives, and better understand our customer’s journey.

KEY REQUIREMENTS

The role requires a professional well-versed in the nuances of marketing and communication, ranging from strategic planning to tactical execution, who is adept at creating, steering, and implementing marketing & communication strategies in an environment that emphasizes teamwork across various functions.

• Create, plan, implement, and measure Marketing & Communication strategies globally and for EMEA, and implement tactical plans.
• Lead market intelligence activities with focus on market research, to provide valuable market information and insights to our sales teams.
• Manage key marketing and communication projects, including new digital tools, channels, communication campaigns, packaging, and product launches roadmap.
• Collaborate closely with local Marketing teams and with Group Marketing and Communication, to align plans and support the implementation of activities.
• Evaluate the effectiveness of Marcom activities, communicate findings to stakeholders and identify the most effective marketing activities and replicate best practices.
• Develop and secure a deep brand recognition and great experience of SKF in the Lubrication market, and ensure alignment with visual identity, brand, and digital experience.
• Work closely with the global Management team of Lubrication and RecondOil to support and facilitate great communication throughout the full organisation, through e.g. townhall meetings, newsletters, Sharepoint etc.